Visual And Performing ArtsSpecialization of Design and Applied Arts

Best institutions to study Design and Visual Communications

CIP 50.0401

A program in the applied visual arts that focuses on the general principles and techniques for effectively communicating ideas and information, and packaging products, in digital and other formats to business and consumer audiences, and that may prepare individuals in any of the applied art media.

249 U.S. institutions graduated 6,709 Design and Visual Communications students in 2024–25 (IPEDS). It is CIP 50.0401, a specialization of Design and Applied Arts (CIP 50.04), and leads most directly to the Graphic Designers occupation (BLS SOC 27-1024).

Institutions
249
offering CIP 50.0401
States & territories
45
with graduates reported
Graduates / yr
6,709
IPEDS completions 2024–25
Women
68%
share of graduates
US median pay · Graphic Designers
$62,960
BLS OEWS May 2025
Share of Design and Applied Arts
17%
of all Design and Applied Arts graduates

About Design and Visual Communications programs

Official NCES definition · CIP 50.0401
A program in the applied visual arts that focuses on the general principles and techniques for effectively communicating ideas and information, and packaging products, in digital and other formats to business and consumer audiences, and that may prepare individuals in any of the applied art media.

Source: National Center for Education Statistics, Classification of Instructional Programs (CIP 2020).

The Design and Visual Communications program, part of the Design and Applied Arts field, focuses on the principles and techniques for effectively communicating ideas and information through various visual media. This program is ideal for individuals interested in pursuing careers in applied visual arts, where creativity and technical skills intersect.

What you'll learn

Students in this program acquire essential skills in design, critical thinking, and communication. Coursework typically covers topics such as layout principles, graphic design, and digital media, enabling students to create compelling visual content for diverse audiences.

Credentials awarded

What Design and Visual Communications graduates earned in 2024–25, by award level (IPEDS completions).

  • Bachelor's degree3,061 graduates / yr · 133 institutions
    46%
  • Associate's degree1,321 graduates / yr · 67 institutions
    20%
  • Award of at least 12 weeks but less than 1 academic year1,076 graduates / yr · 52 institutions
    16%
  • Award of at least 1 but less than 2 academic years684 graduates / yr · 31 institutions
    10%
  • Master's degree378 graduates / yr · 29 institutions
    5.6%
  • Award of at least 2 but less than 4 academic years92 graduates / yr · 3 institutions
    1.4%
  • Award of less than 12 weeks74 graduates / yr · 4 institutions
    1.1%
  • Postbaccalaureate certificate20 graduates / yr · 4 institutions
    0.3%
  • Doctor's degree - research/scholarship3 graduates / yr · 1 institution
    0.0%

Graduates over time

Design and Visual Communications completions reported to IPEDS each year, all award levels combined.

6,709graduates in 2025
0% since 2012
201220256,7356,709
Graduates per year (IPEDS completions)
YearGraduates
20126,735
20136,534
20146,239
20155,588
20165,379
20175,359
20185,322
20195,385
20205,596
20215,692
20225,929
20235,508
20246,067
20256,709

Top 50 institutions for Design and Visual Communications, ranked by graduates

Graduates (IPEDS completions), 2024–25. Award levels show which credentials each institution confers in this specialization.

#InstitutionGraduates / yrGrad rateNet priceField earnings* (1 yr)
1Utah Valley University
Orem, UTPublicAssociate'sAward of at least 1 but less than 2 academic yearsAward of at least 12 weeks but less than 1 academic yearBachelor's
1,00845%—$31,888
2University of California - Davis
Davis, CAPublicBachelor's
27786%—$32,816
3Ivy Tech Community College
Indianapolis, INPublicAward of at least 1 but less than 2 academic yearsAssociate's
23940%—$26,602
4Full Sail University
Winter Park, FLPrivate for-profitMaster'sAward of at least 12 weeks but less than 1 academic yearBachelor'sAssociate's
17544%$32,163$25,479
5Chattahoochee Technical College
Marietta, GAPublicAward of at least 12 weeks but less than 1 academic yearAward of at least 1 but less than 2 academic yearsAssociate's
16738%——
6Dallas College
Dallas, TXPublicAssociate'sAward of at least 12 weeks but less than 1 academic yearAward of at least 1 but less than 2 academic years
13432%—$31,478
7Liberty University
Lynchburg, VAPrivate not-for-profitBachelor'sMaster's
12865%$28,911$30,019
8Columbus State Community College
Columbus, OHPublicAward of less than 12 weeksAward of at least 12 weeks but less than 1 academic year
11828%——
9Texas State University
San Marcos, TXPublicBachelor'sMaster's
9855%—$44,396
10Austin Community College District
Austin, TXPublicAssociate'sAward of at least 1 but less than 2 academic yearsAward of at least 12 weeks but less than 1 academic year
9420%—$40,289
11Kent State University at Kent
Kent, OHPublicBachelor'sMaster's
9364%—$36,351
12University of Kansas
Lawrence, KSPublicBachelor'sMaster'sAward of at least 12 weeks but less than 1 academic yearPost-degree cert.
8769%—$37,508
13San Francisco State University
San Francisco, CAPublicBachelor's
7950%—$34,845
14Minneapolis Community and Technical College
Minneapolis, MNPublicAward of at least 12 weeks but less than 1 academic yearAward of at least 1 but less than 2 academic yearsAssociate's
7920%—$40,230
15University of North Texas
Denton, TXPublicBachelor'sMaster's
7461%—$33,867
16University of Cincinnati - Main Campus
Cincinnati, OHPublicBachelor's
7275%—$52,526
17The University of Texas at Austin
Austin, TXPublicBachelor'sMaster's
7189%—$44,506
18CUNY New York City College of Technology
Brooklyn, NYPublicBachelor's
7021%—$21,445
19Miami Ad School - New York
Astoria, NYPrivate for-profitAward of at least 2 but less than 4 academic years
69———
20Atlanta Technical College
Atlanta, GAPublicAward of at least 12 weeks but less than 1 academic yearAward of at least 1 but less than 2 academic yearsAssociate's
6649%——
21Augusta Technical College
Augusta, GAPublicAward of at least 12 weeks but less than 1 academic yearAssociate'sAward of at least 1 but less than 2 academic years
6431%——
22SUNY Adirondack
Queensbury, NYPublicAssociate'sAward of at least 12 weeks but less than 1 academic year
5937%——
23University of Oklahoma - Norman Campus
Norman, OKPublicMaster'sBachelor's
5675%—$37,755
24San Antonio College
San Antonio, TXPublicAward of at least 12 weeks but less than 1 academic yearAssociate's
5526%——
25Washington University in St Louis
St. Louis, MOPrivate not-for-profitBachelor's
5494%$14,126$33,615
26Farmingdale State College
Farmingdale, NYPublicBachelor's
5053%—$27,827
27Auburn University
Auburn, ALPublicBachelor's
4882%—$46,585
28West Virginia University
Morgantown, WVPublicBachelor's
4765%—$39,847
29Bowling Green State University - Main Campus
Bowling Green, OHPublicMaster'sPost-degree cert.
4564%—$35,645
30Texas State Technical College
Waco, TXPublicAssociate'sAward of at least 12 weeks but less than 1 academic year
4546%—$23,345
31Shoreline College
Shoreline, WAPublicAward of at least 12 weeks but less than 1 academic yearAward of less than 12 weeksAssociate'sAward of at least 1 but less than 2 academic years
4429%——
32University of Southern California
Los Angeles, CAPrivate not-for-profitBachelor'sMaster's
4392%$26,873$64,846
33Missouri State University - Springfield
Springfield, MOPublicBachelor's
4258%—$33,695
34Rutgers University - New Brunswick
New Brunswick, NJPublicBachelor's
4284%—$32,397
35Tulane University of Louisiana
New Orleans, LAPrivate not-for-profitBachelor's
4186%$33,106—
36Central Georgia Technical College
Warner Robins, GAPublicAward of at least 12 weeks but less than 1 academic yearAssociate'sAward of at least 1 but less than 2 academic years
4147%——
37Boise State University
Boise, IDPublicBachelor'sMaster's
4060%—$31,083
38Portland Community College
Portland, ORPublicAward of at least 1 but less than 2 academic yearsAssociate's
4018%—$26,285
39Central Connecticut State University
New Britain, CTPublicBachelor'sMaster's
3848%—$34,930
40Keiser University - Ft Lauderdale
Fort Lauderdale, FLPrivate not-for-profitAssociate's
3861%$35,483$20,360
41Carnegie Mellon University
Pittsburgh, PAPrivate not-for-profitBachelor'sDoctoral
3894%$23,803$66,274
42University of San Francisco
San Francisco, CAPrivate not-for-profitBachelor's
3770%$37,121$32,070
43University of Utah
Salt Lake City, UTPublicBachelor's
3765%——
44Tidewater Community College
Norfolk, VAPublicAssociate's
3732%—$22,935
45Northern Arizona University
Flagstaff, AZPublicBachelor's
3561%—$33,964
46College of DuPage
Glen Ellyn, ILPublicAssociate'sAward of at least 12 weeks but less than 1 academic year
3525%—$31,463
47Harford Community College
Bel Air, MDPublicAssociate's
3539%——
48North Carolina State University at Raleigh
Raleigh, NCPublicBachelor'sMaster's
3585%—$44,930
49Northern Virginia Community College
Annandale, VAPublicAssociate'sAward of at least 1 but less than 2 academic years
3533%—$33,232
50Western Washington University
Bellingham, WAPublicBachelor's
3565%—$31,078

* Median earnings 1 year after graduation for the broader Design and Applied Arts field (CIP 50.04) at these institutions; College Scorecard does not publish earnings at the 6-digit level.

Offered in 45 states & territories

Where Design and Visual Communications graduates come from. Each state links to all Design and Applied Arts programs offered there.

StateInstitutionsGraduates / yrTop institution by graduates
Utah51,118Utah Valley University1,008 / yr
Texas14628Dallas College134 / yr
California16591University of California - Davis277 / yr
Georgia12487Chattahoochee Technical College167 / yr
Ohio14433Columbus State Community College118 / yr
Indiana12366Ivy Tech Community College239 / yr
New York15331CUNY New York City College of Technology70 / yr
Virginia16313Liberty University128 / yr
Florida6259Full Sail University175 / yr
Washington11215Shoreline College44 / yr
Pennsylvania16184Carnegie Mellon University38 / yr
Missouri5127Washington University in St Louis54 / yr
Alabama6121Auburn University48 / yr
Minnesota5117Minneapolis Community and Technical College79 / yr
New Jersey5117Rutgers University - New Brunswick42 / yr
Illinois11111College of DuPage35 / yr
Maryland6110Harford Community College35 / yr
Oklahoma396University of Oklahoma - Norman Campus56 / yr
Wisconsin590University of Wisconsin - Milwaukee31 / yr
Kansas187University of Kansas87 / yr
South Carolina777Horry - Georgetown Technical College32 / yr
Arizona675Northern Arizona University35 / yr
Louisiana473Tulane University of Louisiana41 / yr
Massachusetts568Bunker Hill Community College26 / yr
Oregon557Portland Community College40 / yr
Iowa457Iowa State University27 / yr
West Virginia355West Virginia University47 / yr
Idaho241Boise State University40 / yr
Arkansas240University of Arkansas33 / yr
Connecticut138Central Connecticut State University38 / yr
North Carolina135North Carolina State University at Raleigh35 / yr
Vermont232Community College of Vermont31 / yr
Delaware229University of Delaware19 / yr
Colorado325Metropolitan State University of Denver18 / yr
Tennessee224Belmont University14 / yr
Nevada320University of Nevada - Reno12 / yr
Michigan417University of Michigan - Flint6 / yr
Kentucky112Northern Kentucky University12 / yr
Guam112Guam Community College12 / yr
Wyoming16University of Wyoming6 / yr
New Hampshire15Great Bay Community College5 / yr
District of Columbia14George Washington University4 / yr
Puerto Rico23Inter American University of Puerto Rico - Metro2 / yr
Montana12The University of Montana2 / yr
South Dakota11Dakota State University1 / yr

Careers & outlook

The payoff after graduation: occupation 27-1024, Graphic Designers, and its national outlook.

Graduates of the Design and Visual Communications program can pursue careers as graphic designers, web and digital interface designers, and more. The job outlook in this field is about as fast as average, with an estimated 20,000 annual openings and a median wage of $61,300, typically requiring a Bachelor's degree.

Projected growth (2024–2034)
+2.1%
About as fast as average
Openings / yr (US)
~20,000
BLS Employment Projections
US median wage
$61,300
typically Bachelor's degree
National employment
197,830
Graphic Designers
US average pay
$70,560
annual, BLS OEWS May 2025
US median pay
$62,960
annual

Top-paying metros

San Jose-Sunnyvale-Santa Clara, CA
$107,360avg
San Francisco-Oakland-Fremont, CA
$102,130avg
Portland-Vancouver-Hillsboro, OR-WA
$92,530avg
Washington-Arlington-Alexandria, DC-VA-MD-WV
$89,540avg
New York-Newark-Jersey City, NY-NJ
$85,950avg

Career pathways for CIP 50.0401

The occupations the NCES crosswalk maps this 6-digit code to, with BLS pay and 10-year outlook.

OccupationUS median payGrowthOpenings / yrTypical entry education
Graphic Designersprimary
SOC 27-1024
$62,960+2.1%
About as fast as average
~20,000Bachelor's degree
Web and Digital Interface Designers
SOC 15-1255
$104,000+7.0%
Faster than average
~9,100Bachelor's degree
Art, Drama, and Music Teachers, Postsecondary
SOC 25-1121
$78,620+1.7%
Little or no change
~9,000Master's degree
Commercial and Industrial Designers
SOC 27-1021
$83,910+3.2%
About as fast as average
~2,500Bachelor's degree
Set and Exhibit Designers
SOC 27-1027
$75,240+2.3%
About as fast as average
~2,500Bachelor's degree
Designers, All Other
SOC 27-1029
$64,950+2.0%
About as fast as average
~2,200Bachelor's degree
Preparation needed

Job Zone Four: Considerable Preparation Needed

Education
Most of these occupations require a four-year bachelor's degree, but some do not.
Experience
A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.
Training
Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

Related careers

Graphic Designers
$70,560 avg · 197,830 jobs
Web and Digital Interface Designers
$117,490 avg · 113,330 jobs
Art, Drama, and Music Teachers, Postsecondary
$94,700 avg · 93,560 jobs
Commercial and Industrial Designers
$93,260 avg · 33,490 jobs
Set and Exhibit Designers
$83,160 avg · 10,630 jobs
Designers, All Other
$79,090 avg · 9,480 jobs

Skills & knowledge in Design and Visual Communications programs

From the U.S. Dept. of Labor for the occupation this specialization most leads to.

Skills you'll build

Active Listening
Speaking
Critical Thinking
Writing
Active Learning
Reading Comprehension
Monitoring
Learning Strategies

Knowledge areas

Design
Computers and Electronics
Fine Arts
Communications and Media
English Language
Sales and Marketing

Abilities that matter most

Originality
Fluency of Ideas
Near Vision
Written Comprehension
Oral Comprehension
Written Expression

Day-to-day work activities

Thinking Creatively
Working with Computers
Getting Information
Making Decisions and Solving Problems
Organizing, Planning, and Prioritizing Work
Communicating with Supervisors, Peers, or Subordinates

What graduates do on the job

  • Key information into computer equipment to create layouts for client or supervisor.
  • Review final layouts and suggest improvements, as needed.
  • Determine size and arrangement of illustrative material and copy, and select style and size of type.
  • Develop graphics and layouts for product illustrations, company logos, and Web sites.
  • Create designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts.
  • Use computer software to generate new images.

Tools and technology used

Adobe AcrobatAdobe ActionScriptAdobe After EffectsAdobe ColdFusionAdobe Creative Cloud softwareAdobe DistillerAdobe DreamweaverAdobe FrameMaker

Other Design and Applied Arts specializations

The 9 other 6-digit CIP codes under Design and Applied Arts (CIP 50.04).

Common questions

What degrees can I earn in this program?+

You can earn a Bachelor's degree, an Associate's degree, or various awards ranging from 12 weeks to 2 academic years.

What skills will I develop?+

You will develop skills in active listening, critical thinking, design, and communication.

What careers can I pursue after graduation?+

You can work as a graphic designer, web designer, or in other related fields.

What is the job outlook for this field?+

The job outlook is about as fast as average, with 20,000 annual openings.

What is the CIP code for Design and Visual Communications?+

Design and Visual Communications is CIP 50.0401 in the NCES Classification of Instructional Programs (CIP 2020), a 6-digit specialization within Design and Applied Arts (CIP 50.04). NCES defines it as: A program in the applied visual arts that focuses on the general principles and techniques for effectively communicating ideas and information, and packaging products, in digital and other formats to business and consumer audiences, and that may prepare individuals in any of the applied art media.

How many institutions offer Design and Visual Communications programs?+

249 U.S. institutions reported Design and Visual Communications graduates in IPEDS 2024–25, across 45 states & territories, awarding 6,709 credentials in the year. That is 16.9% of all Design and Applied Arts graduates.

How much do Design and Visual Communications graduates earn?+

Earnings are not published at the 6-digit CIP level by any federal source. The Graphic Designers occupation, which Design and Visual Communications most directly leads to, pays a median of $62,960 a year nationally (BLS OEWS May 2025), and graduates of the broader Design and Applied Arts field report median earnings of $33,867 one year after graduation (College Scorecard).

About the data on this page

Every figure comes from an official federal or public source. Here is each one and the release it is currently on.

IPEDSFall 2025–26 release, published July 28, 2026
Enrollment, completions, graduation rates, tuition, financial aid, staffing, and finance for every U.S. institution in federal student aid programs.
College ScorecardJune 10, 2026 release (merged 2025–26 files)
Institution and field-of-study costs, graduate earnings, debt, completion, and admissions outcomes compiled from federal aid records, tax data, and IPEDS.
BLS wages & outlookOEWS May 2025 release
Occupational employment and wage estimates plus 10-year job outlook, used to connect programs to real-world earnings.

Program definitions are from the NCES Classification of Instructional Programs (CIP 2020). Skills, knowledge, abilities, work activities, tools, and job zones are from the O*NET database by the U.S. Department of Labor, used under the CC BY 4.0 license.

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