Best institutions to study Vehicle and Vehicle Parts and Accessories Marketing Operations
A program that prepares individuals to perform operations connected with the distribution and sale of replacement parts and other end-use supplies in the automotive, marine, and aviation industries.
4 U.S. institutions graduated 46 Vehicle and Vehicle Parts and Accessories Marketing Operations students in 2024–25 (IPEDS). It is CIP 52.1907, a specialization of Specialized Sales (CIP 52.19), and leads most directly to the Parts Salespersons occupation (BLS SOC 41-2022).
About Vehicle and Vehicle Parts and Accessories Marketing Operations programs
A program that prepares individuals to perform operations connected with the distribution and sale of replacement parts and other end-use supplies in the automotive, marine, and aviation industries. Includes instruction in wholesaling and retailing, principles of vehicular technologies, storage and distribution, customer sales and service skills, and principles of consumer research and sales forecasting.
Source: National Center for Education Statistics, Classification of Instructional Programs (CIP 2020).
The Vehicle and Vehicle Parts and Accessories Marketing Operations program, part of Specialized Sales, prepares students for careers in the automotive, marine, and aviation industries. This program focuses on the distribution and sale of replacement parts and supplies, equipping individuals with the skills needed to excel in a dynamic market environment.
Students will gain knowledge in wholesaling and retailing, customer sales and service skills, and principles of consumer research and sales forecasting. Core skills developed include active listening, critical thinking, and effective communication.
Credentials awarded
What Vehicle and Vehicle Parts and Accessories Marketing Operations graduates earned in 2024–25, by award level (IPEDS completions).
- Bachelor's degree39 graduates / yr · 2 institutions85%
- Associate's degree7 graduates / yr · 2 institutions15%
Graduates over time
Vehicle and Vehicle Parts and Accessories Marketing Operations completions reported to IPEDS each year, all award levels combined.
| Year | Graduates |
|---|---|
| 2012 | 136 |
| 2013 | 107 |
| 2014 | 93 |
| 2015 | 74 |
| 2016 | 75 |
| 2017 | 75 |
| 2018 | 76 |
| 2019 | 75 |
| 2020 | 81 |
| 2021 | 54 |
| 2022 | 45 |
| 2023 | 36 |
| 2024 | 41 |
| 2025 | 46 |
Top 4 institutions for Vehicle and Vehicle Parts and Accessories Marketing Operations, ranked by graduates
Graduates (IPEDS completions), 2024–25. Award levels show which credentials each institution confers in this specialization.
| # | Institution | Graduates / yr | Grad rate | Net price | Field earnings* (1 yr) |
|---|---|---|---|---|---|
| 1 | Northwood University Midland, MIPrivate not-for-profitBachelor's | 38 | 63% | $24,986 | $64,100 |
| 2 | Hudson Valley Community College Troy, NYPublicAssociate's | 4 | 35% | — | — |
| 3 | Pennsylvania College of Technology Williamsport, PAPublicAssociate's | 3 | 53% | — | — |
| 4 | Keiser University - Ft Lauderdale Fort Lauderdale, FLPrivate not-for-profitBachelor's | 1 | 61% | $35,483 | — |
* Median earnings 1 year after graduation for the broader Specialized Sales field (CIP 52.19) at these institutions; College Scorecard does not publish earnings at the 6-digit level.
Offered in 4 states
Where Vehicle and Vehicle Parts and Accessories Marketing Operations graduates come from. Each state links to all Specialized Sales programs offered there.
| State | Institutions | Graduates / yr | Top institution by graduates |
|---|---|---|---|
| Michigan | 1 | 38 | Northwood University38 / yr |
| New York | 1 | 4 | Hudson Valley Community College4 / yr |
| Pennsylvania | 1 | 3 | Pennsylvania College of Technology3 / yr |
| Florida | 1 | 1 | Keiser University - Ft Lauderdale1 / yr |
Careers & outlook
The payoff after graduation: occupation 41-2022, Parts Salespersons, and its national outlook.
Graduates of this program can pursue careers as Parts Salespersons or Market Research Analysts and Marketing Specialists. The job outlook is steady, with an estimated growth rate of 3.1% and approximately 30,200 annual openings. The median wage for these positions is around $37,440, with no formal educational credential typically required.
Top-paying metros
Career pathways for CIP 52.1907
The occupations the NCES crosswalk maps this 6-digit code to, with BLS pay and 10-year outlook.
| Occupation | US median pay | Growth | Openings / yr | Typical entry education |
|---|---|---|---|---|
Parts Salespersonsprimary SOC 41-2022 | $38,630 | +3.1% About as fast as average | ~30,200 | No formal educational credential |
Market Research Analysts and Marketing Specialists SOC 13-1161 | $78,760 | +6.7% Faster than average | ~87,200 | Bachelor's degree |
Job Zone 1-2: Very Little to Some Preparation Needed
- Education
- Usually requires a high school diploma or GED, though some occupations may not.
- Experience
- Some occupations may need little or no previous experience; others require several months to a year of experience. For example, landscaping and groundskeeping workers might require very little training or previous experience, while agricultural equipment operators can benefit from on-the job training.
- Training
- Ranges from a few days to one year of on-the-job training.
Related careers
Skills & knowledge in Vehicle and Vehicle Parts and Accessories Marketing Operations programs
From the U.S. Dept. of Labor for the occupation this specialization most leads to.
Skills you'll build
Knowledge areas
Abilities that matter most
Day-to-day work activities
What graduates do on the job
- Receive payment or obtain credit authorization.
- Assist customers, such as responding to customer complaints and updating them about back-ordered parts.
- Fill customer orders from stock, and place orders when requested items are out of stock.
- Receive and fill telephone orders for parts.
- Locate and label parts, and maintain inventory of stock.
- Prepare sales slips or sales contracts.
Tools and technology used
Other Specialized Sales specializations
The 10 other 6-digit CIP codes under Specialized Sales (CIP 52.19).
- Fashion MerchandisingCIP 52.19022,552 graduates / yr84 institutions
- Special Products Marketing OperationsCIP 52.1909partial data204 graduates / yr8 institutions
- Specialized Merchandising, Sales, and Marketing OperationsCIP 52.1999partial data195 graduates / yr5 institutions
- Tourism and Travel Services Marketing OperationsCIP 52.1905141 graduates / yr15 institutions
- Apparel and Accessories Marketing OperationsCIP 52.1904partial data74 graduates / yr8 institutions
- Hospitality and Recreation Marketing OperationsCIP 52.1910partial data56 graduates / yr8 institutions
- Business and Personal/CIP 52.1908
Financial Services Marketing Operations partial data33 graduates / yr4 institutions - AuctioneeringCIP 52.1901limited data17 graduates / yr1 institutions
- Tourism Promotion OperationsCIP 52.1906partial data16 graduates / yr4 institutions
Show 1 more CIP codes with no U.S. programs reported+
- Fashion Modeling52.1903
No institution reported completions for these codes in the latest IPEDS year, so they have no page.
Common questions
What degrees are offered in this program?+
This program offers both Bachelor's and Associate's degrees.
What skills will I develop?+
You will develop skills in customer service, sales, critical thinking, and effective communication.
What careers can I pursue after graduation?+
You can work as a Parts Salesperson or a Market Research Analyst.
What is the job outlook for this field?+
The job outlook is about as fast as average, with a growth rate of 3.1%.
What is the CIP code for Vehicle and Vehicle Parts and Accessories Marketing Operations?+
Vehicle and Vehicle Parts and Accessories Marketing Operations is CIP 52.1907 in the NCES Classification of Instructional Programs (CIP 2020), a 6-digit specialization within Specialized Sales (CIP 52.19). NCES defines it as: A program that prepares individuals to perform operations connected with the distribution and sale of replacement parts and other end-use supplies in the automotive, marine, and aviation industries. Includes instruction in wholesaling and retailing, principles of vehicular technologies, storage and distribution, customer sales and service skills, and principles of consumer research and sales forecasting.
How many institutions offer Vehicle and Vehicle Parts and Accessories Marketing Operations programs?+
4 U.S. institutions reported Vehicle and Vehicle Parts and Accessories Marketing Operations graduates in IPEDS 2024–25, across 4 states, awarding 46 credentials in the year. That is 1.4% of all Specialized Sales graduates.
How much do Vehicle and Vehicle Parts and Accessories Marketing Operations graduates earn?+
Earnings are not published at the 6-digit CIP level by any federal source. The Parts Salespersons occupation, which Vehicle and Vehicle Parts and Accessories Marketing Operations most directly leads to, pays a median of $38,630 a year nationally (BLS OEWS May 2025), and graduates of the broader Specialized Sales field report median earnings of $64,100 one year after graduation (College Scorecard).
About the data on this page
Every figure comes from an official federal or public source. Here is each one and the release it is currently on.
Program definitions are from the NCES Classification of Instructional Programs (CIP 2020). Skills, knowledge, abilities, work activities, tools, and job zones are from the O*NET database by the U.S. Department of Labor, used under the CC BY 4.0 license.
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