Michigan · Specialized Sales

Best institutions to study Specialized Sales in Michigan

The Specialized Sales, Merchandising and Marketing Operations program equips students with the essential skills and knowledge needed to succeed in various sales and marketing roles. This program is ideal for individuals interested in…

Institutions
7
offering CIP 52.19
States offered
36
with a program page
Degrees / yr
118
IPEDS completions 2024–25
Median grad earnings
$33,121
1 year after graduation
With earnings data
5
College Scorecard
Median net price
$24,986
IPEDS 2024–25
Avg graduation rate
48%
IPEDS 2024–25
State pay · Market Research Analysts and Marketing Specialists
$77,240
BLS OEWS May 2025

Top 5 institutions, ranked by graduate earnings

Earnings = median 1 year after graduation (College Scorecard).

#InstitutionGrad earnings (1 yr)CompletionsGrad rateNet priceMedian debt
1Northwood University
Midland Private not-for-profit · Bachelor's degree
$64,1004363%$24,986$27,000
2Ferris State University
Big Rapids Public · Bachelor's degree
$46,6951747%$26,750
3Eastern Michigan University
Ypsilanti Public · Bachelor's degree
$33,1211046%$34,499
4Central Michigan University
Mount Pleasant Public · Bachelor's degree
$29,2031959%$27,000
5Western Michigan University
Kalamazoo Public · Bachelor's degree
$28,7651958%$26,000

Career outlook

What this program leads to: Market Research Analysts and Marketing Specialists (SOC 13-1161).

Projected growth (2024–2034)
+6.7%
Faster than average
Openings / yr (US)
~87,200
BLS Employment Projections
US median wage
$76,950
typically Bachelor's degree

Top skills

Critical ThinkingWritingReading ComprehensionSpeakingActive ListeningActive Learning

What Market Research Analysts and Marketing Specialists earn in Michigan

Jobs in Michigan
24,220
BLS OEWS May 2025
State average pay
$77,240
median $66,780
Best-paying metro
$86,530
Niles, MI

Related careers

Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products
$81,650 avg · 40,960 jobs
First-Line Supervisors of Retail Sales Workers
$49,860 avg · 30,750 jobs
Market Research Analysts and Marketing Specialists
$77,240 avg · 24,220 jobs
Parts Salespersons
$47,820 avg · 7,520 jobs
Securities, Commodities, and Financial Services Sales Agents
$99,120 avg · 7,160 jobs
Marketing Managers
$150,850 avg · 6,620 jobs

Common questions

Answers for students comparing Specialized Sales programs in Michigan.

Which Specialized Sales program in Michigan has the highest-earning graduates?+

By median earnings one year after graduation (College Scorecard), Northwood University tops the list at $64,100. Compare it against completions, graduation rate, cost, and debt in the ranked table above.

How much do Market Research Analysts and Marketing Specialists earn in Michigan?+

The average annual wage for Market Research Analysts and Marketing Specialists in Michigan is $77,240 (median $66,780), across about 24,220 jobs. Source: BLS OEWS, May 2025.

What is the focus of the Specialized Sales program?+

The Specialized Sales, Merchandising and Marketing Operations program equips students with the essential skills and knowledge needed to succeed in various sales and marketing roles. This program is ideal for individuals interested in…

What skills will I develop in this program?+

You will develop critical thinking, writing, reading comprehension, speaking, and related professional skills.

What is the job outlook for Market Research Analysts and Marketing Specialists?+

The national job outlook is about +6.7% growth with around 87,200 annual openings (BLS Employment Projections 2024–2034).

What is the typical education requirement?+

A Bachelor's degree is the typical entry-level education for this field (BLS).

About the data on this page

Every figure comes from an official federal or public source. Here is each one and the release it is currently on.

IPEDSFall 2025–26 release, published July 28, 2026
Enrollment, completions, graduation rates, tuition, financial aid, staffing, and finance for every U.S. institution in federal student aid programs.
College ScorecardJune 10, 2026 release (merged 2025–26 files)
Institution and field-of-study costs, graduate earnings, debt, completion, and admissions outcomes compiled from federal aid records, tax data, and IPEDS.
PSEO graduate earnings2019–21 graduation cohorts (release V4.13.0)
Earnings and employment outcomes of graduates by institution, degree level, and field of study, measured from state wage records.
BLS wages & outlookOEWS May 2025 release
Occupational employment and wage estimates plus 10-year job outlook, used to connect programs to real-world earnings.
FVT/GE program performanceProvisional preview, May 18, 2026 release
Program-level debt-to-earnings and earnings-premium measures behind the FVT/GE and STATS accountability frameworks.

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