EducationSpecialization of Educational/Instructional Media Design

Best colleges for Educational/Instructional Technology

CIP 13.0501

A program that focuses on integrating technology into educational curricula.

298 U.S. institutions graduated 9,475 Educational/Instructional Technology students in 2024–25 (IPEDS). It is CIP 13.0501, a specialization of Educational/Instructional Media Design (CIP 13.05), and leads most directly to the Instructional Coordinators occupation (BLS SOC 25-9031).

Institutions
298
offering CIP 13.0501
States & territories
46
with graduates reported
Graduates / yr
9,475
IPEDS completions 2024–25
Women
76%
share of graduates
US median pay · Instructional Coordinators
$77,440
BLS OEWS May 2025
Share of Educational/Instructional Media Design
100%
of all Educational/Instructional Media Design graduates

About Educational/Instructional Technology programs

Official NCES definition · CIP 13.0501
A program that focuses on integrating technology into educational curricula. Includes instruction in foundations of educational technology, computer applications, utilizing technology for assessment, multimedia instruction, web-based instruction, distance education, and designing and producing educational software and materials.
Also offered asAdvanced Learning Technologies

Source: National Center for Education Statistics, Classification of Instructional Programs (CIP 2020).

The Educational/Instructional Technology program, also known as Educational/Instructional Media Design, focuses on integrating technology into educational curricula. This program is designed for individuals interested in enhancing teaching and learning through the use of various technological tools and resources. It is ideal for educators, instructional coordinators, and those looking to innovate educational practices.

Learn more about Educational/Instructional Technology →

What you'll learn

Students in this program will gain essential skills in learning strategies, critical thinking, and active listening. Coursework includes foundations of educational technology, multimedia instruction, and web-based education, equipping graduates to effectively utilize technology for assessment and instructional design.

Credentials awarded

What Educational/Instructional Technology graduates earned in 2024–25, by award level (IPEDS completions).

  • Master's degree7,670 graduates / yr · 232 institutions
    81%
  • Postbaccalaureate certificate771 graduates / yr · 96 institutions
    8.1%
  • Doctor's degree - research/scholarship302 graduates / yr · 37 institutions
    3.2%
  • Award of at least 12 weeks but less than 1 academic year178 graduates / yr · 15 institutions
    1.9%
  • Bachelor's degree172 graduates / yr · 13 institutions
    1.8%
  • Post-master's certificate170 graduates / yr · 25 institutions
    1.8%
  • Associate's degree115 graduates / yr · 3 institutions
    1.2%
  • Award of at least 1 but less than 2 academic years94 graduates / yr · 1 institution
    1.0%
  • Award of less than 12 weeks2 graduates / yr · 1 institution
    0.0%
  • Doctor's degree - professional practice1 graduates / yr · 1 institution
    0.0%

Graduates over time

Educational/Instructional Technology completions reported to IPEDS each year, all award levels combined.

9,475graduates in 2025
+93% since 2012
201220254,9099,475
Graduates per year (IPEDS completions)
YearGraduates
20124,909
20135,037
20145,657
20155,791
20166,001
20175,745
20186,850
20197,063
20207,664
20218,694
20229,223
20238,910
20248,876
20259,475

Top 50 institutions for Educational/Instructional Technology, ranked by graduates

Graduates (IPEDS completions), 2024–25. Award levels show which credentials each institution confers in this specialization.

#InstitutionGraduates / yrGrad rateNet priceField starting salary* (1 yr)
1Western Governors University
Salt Lake City, UTPrivate not-for-profitMaster's
2,26246%$11,580—
2University of West Georgia
Carrollton, GAPublicMaster'sPost-degree cert.
74543%——
3American College of Education
Indianapolis, INPrivate for-profitMaster'sDoctoralMaster's
479———
4Lone Star College System
The Woodlands, TXPublicAssociate'sAward of at least 1 but less than 2 academic years
18921%—$24,321
5Harvard University
Cambridge, MAPrivate not-for-profitMaster'sPost-degree cert.
18798%$15,013—
6Teachers College at Columbia University
New York, NYPrivate not-for-profitMaster'sDoctoral
140———
7Grand Canyon University
Phoenix, AZPrivate not-for-profitMaster's
13743%$21,535—
8Lamar University
Beaumont, TXPublicMaster'sPost-degree cert.
13537%——
9Kennesaw State University
Kennesaw, GAPublicMaster'sDoctoralBachelor's
12752%——
10California State University - Fullerton
Fullerton, CAPublicMaster's
11470%——
11University of Georgia
Athens, GAPublicPost-degree cert.Master'sMaster'sAward of at least 12 weeks but less than 1 academic yearDoctoral
10990%——
12Wilkes University
Wilkes-Barre, PAPrivate not-for-profitMaster's
10963%$27,082—
13Arizona State University Digital Immersion
Scottsdale, AZPublicMaster'sPost-degree cert.
1030%——
14The University of Texas Rio Grande Valley
Edinburg, TXPublicMaster's
9051%——
15Utah State University
Logan, UTPublicBachelor'sMaster'sDoctoral
8459%——
16University at Albany
Albany, NYPublicMaster's
7561%——
17University of Central Florida
Orlando, FLPublicMaster'sPost-degree cert.
7478%——
18Towson University
Towson, MDPublicMaster'sPost-degree cert.Doctoral
7469%——
19New York University
New York, NYPrivate not-for-profitMaster'sDoctoral
7288%$29,023—
20Valdosta State University
Valdosta, GAPublicMaster's
6942%——
21Full Sail University
Winter Park, FLPrivate for-profitMaster'sPost-degree cert.
6744%$32,163—
22Michigan State University
East Lansing, MIPublicPost-degree cert.Master'sDoctoral
6381%——
23The University of Arizona Global Campus
Chandler, AZPublicMaster'sBachelor's
6111%$26,445—
24American InterContinental University System
Chandler, AZPrivate for-profitMaster's
619%$15,785—
25Foothill College
Los Altos Hills, CAPublicAward of at least 12 weeks but less than 1 academic year
5856%——
26Georgia Southern University
Statesboro, GAPublicMaster's
5855%——
27Purdue University Global
West Lafayette, INPublicMaster'sPost-degree cert.
5850%——
28Kent State University at Kent
Kent, OHPublicMaster'sAward of at least 12 weeks but less than 1 academic year
5764%——
29University of North Carolina at Charlotte
Charlotte, NCPublicMaster'sPost-degree cert.
5669%——
30University of West Alabama
Livingston, ALPublicMaster'sMaster's
5535%——
31University of North Texas
Denton, TXPublicMaster'sDoctoralPost-degree cert.
5561%——
32Southern Illinois University - Carbondale
Carbondale, ILPublicBachelor'sMaster's
5262%——
33Minnesota State University - Mankato
Mankato, MNPublicPost-degree cert.Master's
5254%——
34Florida State University
Tallahassee, FLPublicMaster'sDoctoral
5186%——
35Liberty University
Lynchburg, VAPrivate not-for-profitMaster'sPost-degree cert.Master'sDoctoral
5165%$28,911—
36SUNY Oneonta
Oneonta, NYPublicMaster's
4769%——
37Boise State University
Boise, IDPublicMaster'sDoctoralPost-degree cert.Master'sAward of at least 12 weeks but less than 1 academic year
4660%——
38Western Kentucky University
Bowling Green, KYPublicAward of at least 12 weeks but less than 1 academic yearMaster's
4656%——
39Northwest Missouri State University
Maryville, MOPublicMaster's
4654%——
40Wilmington University
New Castle, DEPrivate not-for-profitMaster's
4520%$16,588—
41Georgia State University
Atlanta, GAPublicMaster'sPost-degree cert.Doctoral
4453%——
42Concordia University - Irvine
Irvine, CAPrivate not-for-profitMaster's
4358%$26,609—
43Central Michigan University
Mount Pleasant, MIPublicMaster'sDoctoral
4259%——
44University of San Diego
San Diego, CAPrivate not-for-profitMaster's
4184%$26,035—
45Coastal Carolina University
Conway, SCPublicMaster'sMaster's
4148%——
46The University of Alabama
Tuscaloosa, ALPublicMaster's
4073%——
47University of Cincinnati
Cincinnati, OHPublicMaster'sAward of at least 12 weeks but less than 1 academic yearPost-degree cert.
4075%——
48University of Pennsylvania
Philadelphia, PAPrivate not-for-profitMaster'sDoctoral
4097%$22,055—
49Commonwealth University of Pennsylvania
Bloomsburg, PAPublicMaster'sPost-degree cert.
4054%——
50Ana G. Mendez University
Orlando, FLPrivate not-for-profitMaster's
39———

* Field starting salary (1 yr): median earnings 1 year after graduation for the broader Educational/Instructional Media Design field (CIP 13.05) at these institutions; College Scorecard does not publish earnings at the 6-digit level.

Offered in 46 states & territories

Where Educational/Instructional Technology graduates come from. Each state links to all Educational/Instructional Media Design programs offered there.

StateInstitutionsGraduates / yrTop institution by graduates
Utah32,371Western Governors University2,262 / yr
Georgia91,165University of West Georgia745 / yr
Texas20623Lone Star College System189 / yr
Indiana5576American College of Education479 / yr
New York16524Teachers College at Columbia University140 / yr
California21427California State University - Fullerton114 / yr
Pennsylvania19399Wilkes University109 / yr
Arizona7383Grand Canyon University137 / yr
Florida14348University of Central Florida74 / yr
Massachusetts11264Harvard University187 / yr
North Carolina11201University of North Carolina at Charlotte56 / yr
Ohio11163Kent State University at Kent57 / yr
Michigan8161Michigan State University63 / yr
Illinois8157Southern Illinois University - Carbondale52 / yr
Alabama9156University of West Alabama55 / yr
Minnesota8126Minnesota State University - Mankato52 / yr
Maryland6125Towson University74 / yr
Missouri9122Northwest Missouri State University46 / yr
Arkansas6113Arkansas Tech University36 / yr
South Carolina7110Coastal Carolina University41 / yr
Virginia799Liberty University51 / yr
Kentucky597Western Kentucky University46 / yr
New Jersey893New Jersey City University29 / yr
Kansas874Fort Hays State University26 / yr
Connecticut768Quinnipiac University22 / yr
Delaware468Wilmington University45 / yr
Idaho252Boise State University46 / yr
Tennessee740Johnson University9 / yr
Wisconsin239University of Wisconsin-Whitewater37 / yr
Mississippi234Mississippi State University24 / yr
Maine134University of Maine34 / yr
Puerto Rico629Universidad del Sagrado Corazon10 / yr
Oklahoma226Oklahoma State University25 / yr
Washington325Eastern Washington University19 / yr
Hawaii125University of Hawaii at Manoa25 / yr
District of Columbia324George Washington University14 / yr
Iowa423Iowa State University11 / yr
South Dakota223Dakota State University19 / yr
Louisiana421Louisiana State University and Agricultural & Mechanical College9 / yr
Colorado318University of Denver10 / yr
West Virginia217American Public University System11 / yr
Nebraska316Bellevue University8 / yr
New Mexico110University of New Mexico10 / yr
North Dakota14University of North Dakota4 / yr
New Hampshire11Plymouth State University1 / yr
Vermont11Vermont State University1 / yr

Careers & outlook

The payoff after graduation: occupation 25-9031, Instructional Coordinators, and its national outlook.

Graduates of the Educational/Instructional Technology program can pursue careers as Instructional Coordinators, Training and Development Specialists, or Librarians and Media Collections Specialists. The job outlook indicates little or no change in the field, with approximately 21,900 annual openings and a median wage of $74,720, typically requiring a Master's degree.

Projected growth (2024–2034)
+1.3%
Little or no change
Openings / yr (US)
~21,900
BLS Employment Projections
US median wage
$74,720
typically Master's degree
National employment
227,760
Instructional Coordinators
US average pay
$80,920
annual, BLS OEWS May 2025
US median pay
$77,440
annual

Top-paying metros

Napa, CA
$130,430avg
San Francisco-Oakland-Fremont, CA
$111,290avg
San Diego-Chula Vista-Carlsbad, CA
$108,350avg
Visalia, CA
$107,240avg
Merced, CA
$107,140avg

Career pathways for CIP 13.0501

The occupations the NCES crosswalk maps this 6-digit code to, with BLS pay and 10-year outlook.

OccupationUS median payGrowthOpenings / yrTypical entry education
Instructional Coordinatorsprimary
SOC 25-9031
$77,440+1.3%
Little or no change
~21,900Master's degree
Training and Development Specialists
SOC 13-1151
$69,280+10.8%
Much faster than average
~43,900Bachelor's degree
Librarians and Media Collections Specialists
SOC 25-4022
$68,270+1.7%
Little or no change
~13,500Master's degree
Preparation needed

Job Zone Five: Extensive Preparation Needed

Education
Most of these occupations require graduate school. For example, they may require a master's degree, and some require a Ph.D., M.D., or J.D. (law degree).
Experience
Extensive skill, knowledge, and experience are needed for these occupations. Many require more than five years of experience. For example, surgeons must complete four years of college and an additional five to seven years of specialized medical training to be able to do their job.
Training
Employees may need some on-the-job training, but most of these occupations assume that the person will already have the required skills, knowledge, work-related experience, and/or training.

Related careers

Training and Development Specialists
$75,550 avg · 458,300 jobs
Instructional Coordinators
$80,920 avg · 227,760 jobs
Librarians and Media Collections Specialists
$72,840 avg · 133,790 jobs

Skills & knowledge in Educational/Instructional Technology programs

From the U.S. Dept. of Labor for the occupation this specialization most leads to.

Skills you'll build

Learning Strategies
Speaking
Writing
Reading Comprehension
Active Listening
Monitoring
Critical Thinking
Active Learning

Knowledge areas

Education and Training
English Language
Administration and Management
Mathematics
Computers and Electronics
Customer and Personal Service

Abilities that matter most

Written Comprehension
Written Expression
Oral Expression
Speech Clarity
Oral Comprehension
Problem Sensitivity

Day-to-day work activities

Establishing and Maintaining Interpersonal Relationships
Communicating with Supervisors, Peers, or Subordinates
Training and Teaching Others
Organizing, Planning, and Prioritizing Work
Working with Computers
Making Decisions and Solving Problems

What graduates do on the job

  • Observe work of teaching staff to evaluate performance and to recommend changes that could strengthen teaching skills.
  • Plan and conduct teacher training programs and conferences dealing with new classroom procedures, instructional materials and equipment, and teaching aids.
  • Interpret and enforce provisions of state education codes and rules and regulations of state education boards.
  • Conduct or participate in workshops, committees, and conferences designed to promote the intellectual, social, and physical welfare of students.
  • Advise teaching and administrative staff in curriculum development, use of materials and equipment, and implementation of state and federal programs and procedures.
  • Advise and teach students.

Tools and technology used

Adobe AcrobatAdobe ActionScriptAdobe After EffectsAdobe CaptivateAdobe ConnectAdobe Creative Cloud softwareAdobe DreamweaverAdobe eLearning Suite

Common questions

What degrees are offered in this program?+

The program offers a Master's degree, Postbaccalaureate certificate, Doctor's degree, and shorter awards.

How many colleges offer this program in the U.S.?+

There are 298 colleges offering the Educational/Instructional Technology program in the U.S.

What skills will I develop in this program?+

You will develop skills in learning strategies, critical thinking, active listening, and effective communication.

What is the job outlook for graduates?+

The job outlook shows little or no change, with 21,900 annual openings in related fields.

What is the CIP code for Educational/Instructional Technology?+

Educational/Instructional Technology is CIP 13.0501 in the NCES Classification of Instructional Programs (CIP 2020), a 6-digit specialization within Educational/Instructional Media Design (CIP 13.05). NCES defines it as: A program that focuses on integrating technology into educational curricula. Includes instruction in foundations of educational technology, computer applications, utilizing technology for assessment, multimedia instruction, web-based instruction, distance education, and designing and producing educational software and materials.

How many institutions offer Educational/Instructional Technology programs?+

298 U.S. institutions reported Educational/Instructional Technology graduates in IPEDS 2024–25, across 46 states & territories, awarding 9,475 credentials in the year. That is 100.0% of all Educational/Instructional Media Design graduates.

How much do Educational/Instructional Technology graduates earn?+

Earnings are not published at the 6-digit CIP level by any federal source. The Instructional Coordinators occupation, which Educational/Instructional Technology most directly leads to, pays a median of $77,440 a year nationally (BLS OEWS May 2025), and graduates of the broader Educational/Instructional Media Design field report median earnings one year after graduation (often called starting salary) of $40,786, College Scorecard.

About the data on this page

Every figure comes from an official federal or public source. Here is each one and the release it is currently on.

IPEDSFall 2025–26 release, published July 28, 2026
Enrollment, completions, graduation rates, tuition, financial aid, staffing, and finance for every U.S. institution in federal student aid programs.
College ScorecardJune 10, 2026 release (merged 2025–26 files)
Institution and field-of-study costs, graduate earnings, debt, completion, and admissions outcomes compiled from federal aid records, tax data, and IPEDS.
BLS wages & outlookOEWS May 2025 release
Occupational employment and wage estimates plus 10-year job outlook, used to connect programs to real-world earnings.

Program definitions are from the NCES Classification of Instructional Programs (CIP 2020). Skills, knowledge, abilities, work activities, tools, and job zones are from the O*NET database by the U.S. Department of Labor, used under the CC BY 4.0 license. This specialization accounts for nearly all Educational/Instructional Media Design graduates, so its figures match the Educational/Instructional Media Design program page.

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