Best institutions to study Business Analytics
A program that prepares individuals to apply data science to solve business challenges.
205 U.S. institutions graduated 11,181 Business Analytics students in 2024–25 (IPEDS). It is CIP 30.7102, a specialization of Data Analytics (CIP 30.71), and leads most directly to the Management Analysts occupation (BLS SOC 13-1111).
About Business Analytics programs
A program that prepares individuals to apply data science to solve business challenges. Includes instruction in machine learning, optimization methods, computer algorithms, probability and stochastic models, information economics, logistics, strategy, consumer behavior, marketing, and visual analytics.
See also: 52.1302 - Business Statistics.
Source: National Center for Education Statistics, Classification of Instructional Programs (CIP 2020).
The Business Analytics program prepares individuals to leverage data science in addressing business challenges. This interdisciplinary field combines elements from various domains, equipping students with skills to analyze data and develop strategic solutions. Ideal for those interested in using data to drive business decisions, this program is suitable for aspiring analysts and decision-makers in diverse industries.
Students in the Business Analytics program will gain expertise in critical areas such as machine learning, optimization methods, and visual analytics. Coursework emphasizes skills in data analysis, consumer behavior, and marketing strategies, enabling graduates to effectively interpret and utilize data in business contexts.
Credentials awarded
What Business Analytics graduates earned in 2024–25, by award level (IPEDS completions).
- Master's degree8,111 graduates / yr · 118 institutions73%
- Bachelor's degree1,291 graduates / yr · 87 institutions12%
- Postbaccalaureate certificate931 graduates / yr · 48 institutions8.3%
- Award of at least 12 weeks but less than 1 academic year742 graduates / yr · 21 institutions6.6%
- Associate's degree46 graduates / yr · 4 institutions0.4%
- Doctor's degree - research/scholarship34 graduates / yr · 4 institutions0.3%
- Award of at least 2 but less than 4 academic years16 graduates / yr · 1 institution0.1%
- Post-master's certificate7 graduates / yr · 2 institutions0.1%
- Award of at least 1 but less than 2 academic years3 graduates / yr · 1 institution0.0%
Graduates over time
Business Analytics completions reported to IPEDS each year, all award levels combined.
| Year | Graduates |
|---|---|
| 2020 | 379 |
| 2021 | 599 |
| 2022 | 2,165 |
| 2023 | 4,900 |
| 2024 | 8,913 |
| 2025 | 11,181 |
CIP 30.7102 was introduced in CIP 2020, so the series starts when institutions began reporting under the new code.
Top 50 institutions for Business Analytics, ranked by graduates
Graduates (IPEDS completions), 2024–25. Award levels show which credentials each institution confers in this specialization.
| # | Institution | Graduates / yr | Grad rate | Net price |
|---|---|---|---|---|
| 1 | Trine University - Regional/Non - Traditional Campuses Angola, INPrivate not-for-profitMaster's | 1,161 | 0% | $21,976 |
| 2 | The University of Texas at Dallas Richardson, TXPublicMaster'sPost-degree cert.Bachelor's | 1,154 | 76% | — |
| 3 | University of Massachusetts - Amherst Amherst, MAPublicMaster'sAward of at least 12 weeks but less than 1 academic yearPost-degree cert. | 601 | 83% | — |
| 4 | University of North Texas Denton, TXPublicMaster'sBachelor's | 393 | 61% | — |
| 5 | The University of Texas at Austin Austin, TXPublicMaster'sBachelor'sDoctoral | 301 | 89% | — |
| 6 | East Texas A&M University Commerce, TXPublicMaster'sBachelor's | 283 | 43% | — |
| 7 | University of Southern California Los Angeles, CAPrivate not-for-profitMaster's | 281 | 92% | $26,873 |
| 8 | University of Connecticut Storrs, CTPublicMaster'sPost-degree cert. | 252 | 83% | — |
| 9 | DePaul University Chicago, ILPrivate not-for-profitMaster'sBachelor's | 251 | 68% | $28,141 |
| 10 | Kent State University at Kent Kent, OHPublicMaster'sBachelor'sPost-degree cert. | 249 | 64% | — |
| 11 | Boston University Boston, MAPrivate not-for-profitMaster's | 214 | 89% | $21,956 |
| 12 | Fordham University Bronx, NYPrivate not-for-profitMaster'sBachelor's | 209 | 82% | $38,931 |
| 13 | Saint Peter's University Jersey City, NJPrivate not-for-profitMaster's | 206 | 58% | $14,440 |
| 14 | Columbia University in the City of New York New York, NYPrivate not-for-profitMaster's | 189 | 96% | $15,315 |
| 15 | Montclair State University Montclair, NJPublicMaster'sPost-degree cert.Bachelor's | 170 | 65% | — |
| 16 | The University of Texas at Arlington Arlington, TXPublicMaster'sPost-degree cert.Bachelor'sAward of at least 12 weeks but less than 1 academic year | 169 | 54% | — |
| 17 | Drexel University Philadelphia, PAPrivate not-for-profitBachelor'sMaster'sPost-degree cert. | 152 | 78% | $36,004 |
| 18 | University of Missouri - Columbia Columbia, MOPublicAward of at least 12 weeks but less than 1 academic yearPost-degree cert. | 146 | 75% | — |
| 19 | Western Kentucky University Bowling Green, KYPublicAward of at least 12 weeks but less than 1 academic yearBachelor's | 142 | 56% | — |
| 20 | Hult International Business School Cambridge, MAPrivate not-for-profitMaster's | 141 | 67% | $42,981 |
| 21 | St. Francis College Brooklyn, NYPrivate not-for-profitMaster's | 133 | 55% | $26,091 |
| 22 | CUNY Bernard M Baruch College New York, NYPublicMaster's | 131 | 72% | — |
| 23 | George Mason University Fairfax, VAPublicPost-degree cert.Master's | 120 | 68% | — |
| 24 | Ohio University - Main Campus Athens, OHPublicMaster'sBachelor'sPost-degree cert. | 118 | 65% | — |
| 25 | University of Illinois Urbana - Champaign Champaign, ILPublicMaster's | 117 | 85% | — |
| 26 | Florida Atlantic University Boca Raton, FLPublicMaster's | 113 | 63% | — |
| 27 | Midwestern State University Wichita Falls, TXPublicMaster'sBachelor's | 107 | 43% | — |
| 28 | Northern Arizona University Flagstaff, AZPublicMaster'sAward of at least 12 weeks but less than 1 academic yearBachelor'sPost-degree cert. | 85 | 61% | — |
| 29 | University of Pittsburgh - Pittsburgh Campus Pittsburgh, PAPublicMaster'sBachelor's | 82 | 85% | — |
| 30 | The University of Texas Rio Grande Valley Edinburg, TXPublicMaster's | 82 | 51% | — |
| 31 | Brigham Young University - Idaho Rexburg, IDPrivate not-for-profitBachelor'sAward of at least 12 weeks but less than 1 academic year | 79 | 55% | $6,760 |
| 32 | University of Delaware Newark, DEPublicBachelor'sMaster's | 75 | 81% | — |
| 33 | Fairfield University Fairfield, CTPrivate not-for-profitMaster'sBachelor's | 74 | 84% | $36,845 |
| 34 | Pace University New York, NYPrivate not-for-profitMaster's | 73 | 60% | $29,994 |
| 35 | Saint Mary's University of Minnesota Winona, MNPrivate not-for-profitMaster'sBachelor'sPost-degree cert. | 67 | 66% | $18,163 |
| 36 | Illinois Institute of Technology Chicago, ILPrivate not-for-profitMaster's | 65 | 75% | $19,899 |
| 37 | Boise State University Boise, IDPublicAward of at least 12 weeks but less than 1 academic yearBachelor's | 62 | 60% | — |
| 38 | Wright State University - Main Campus Dayton, OHPublicMaster'sPost-degree cert. | 62 | 42% | — |
| 39 | University of North Florida Jacksonville, FLPublicMaster'sPost-degree cert. | 61 | 69% | — |
| 40 | University of Houston Houston, TXPublicMaster's | 61 | 65% | — |
| 41 | Babson College Wellesley, MAPrivate not-for-profitMaster's | 60 | 93% | $30,326 |
| 42 | Concordia University - Wisconsin Mequon, WIPrivate not-for-profitMaster'sBachelor's | 59 | 68% | $24,409 |
| 43 | Lehigh University Bethlehem, PAPrivate not-for-profitBachelor'sMaster'sAward of at least 12 weeks but less than 1 academic year | 58 | 88% | $26,912 |
| 44 | California Polytechnic State University - San Luis Obispo San Luis Obispo, CAPublicMaster's | 57 | 86% | — |
| 45 | University of the Pacific Stockton, CAPrivate not-for-profitMaster's | 56 | 69% | $23,964 |
| 46 | Franklin University Columbus, OHPrivate not-for-profitMaster's | 55 | 11% | $22,280 |
| 47 | Webster University Saint Louis, MOPrivate not-for-profitMaster's | 53 | 64% | $25,090 |
| 48 | Bellevue University Bellevue, NEPrivate not-for-profitMaster'sBachelor's | 49 | 33% | $29,230 |
| 49 | University of New Hampshire - Main Campus Durham, NHPublicMaster'sPost-degree cert. | 49 | 76% | — |
| 50 | Texas Christian University Fort Worth, TXPrivate not-for-profitMaster's | 49 | 86% | $25,823 |
Offered in 43 states
Where Business Analytics graduates come from. Each state links to all Data Analytics programs offered there.
Careers & outlook
The payoff after graduation: occupation 13-1111, Management Analysts, and its national outlook.
Graduates of the Business Analytics program can pursue careers as Management Analysts, Market Research Analysts, and Data Scientists. The job outlook for these roles is promising, with an expected growth rate of 8.8% and approximately 98,100 annual openings. The median wage for positions in this field is $101,190, typically requiring a Bachelor's degree.
Top-paying metros
Career pathways for CIP 30.7102
The occupations the NCES crosswalk maps this 6-digit code to, with BLS pay and 10-year outlook.
| Occupation | US median pay | Growth | Openings / yr | Typical entry education |
|---|---|---|---|---|
Management Analystsprimary SOC 13-1111 | $101,860 | +8.8% Much faster than average | ~98,100 | Bachelor's degree |
Market Research Analysts and Marketing Specialists SOC 13-1161 | $78,760 | +6.7% Faster than average | ~87,200 | Bachelor's degree |
Data Scientists SOC 15-2051 | $120,230 | +33.5% Much faster than average | ~23,400 | Bachelor's degree |
Statisticians SOC 15-2041 | $105,650 | +8.5% Much faster than average | ~2,000 | Master's degree |
Job Zone Four: Considerable Preparation Needed
- Education
- Most of these occupations require a four-year bachelor's degree, but some do not.
- Experience
- A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.
- Training
- Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.
Related careers
Skills & knowledge in Business Analytics programs
From the U.S. Dept. of Labor for the occupation this specialization most leads to.
Skills you'll build
Knowledge areas
Abilities that matter most
Day-to-day work activities
What graduates do on the job
- Gather and organize information on problems or procedures.
- Confer with personnel concerned to ensure successful functioning of newly implemented systems or procedures.
- Analyze data gathered and develop solutions or alternative methods of proceeding.
- Document findings of study and prepare recommendations for implementation of new systems, procedures, or organizational changes.
- Plan study of work problems and procedures, such as organizational change, communications, information flow, integrated production methods, inventory control, or cost analysis.
- Interview personnel and conduct on-site observation to ascertain unit functions, work performed, and methods, equipment, and personnel used.
Tools and technology used
Other Data Analytics specializations
The 4 other 6-digit CIP codes under Data Analytics (CIP 30.71).
Common questions
What degrees are offered in Business Analytics?+
The program offers Master's degrees, Bachelor's degrees, postbaccalaureate certificates, and shorter awards.
What skills will I develop in this program?+
You will develop critical thinking, data analysis, and communication skills essential for business decision-making.
What careers can I pursue with a degree in Business Analytics?+
You can work as a Management Analyst, Market Research Analyst, or Data Scientist, among other roles.
What is the job outlook for Business Analytics graduates?+
The job outlook is much faster than average, with a growth rate of 8.8% and 98,100 annual job openings.
What is the CIP code for Business Analytics?+
Business Analytics is CIP 30.7102 in the NCES Classification of Instructional Programs (CIP 2020), a 6-digit specialization within Data Analytics (CIP 30.71). NCES defines it as: A program that prepares individuals to apply data science to solve business challenges. Includes instruction in machine learning, optimization methods, computer algorithms, probability and stochastic models, information economics, logistics, strategy, consumer behavior, marketing, and visual analytics.
How many institutions offer Business Analytics programs?+
205 U.S. institutions reported Business Analytics graduates in IPEDS 2024–25, across 43 states, awarding 11,181 credentials in the year. That is 66.3% of all Data Analytics graduates.
How much do Business Analytics graduates earn?+
Earnings are not published at the 6-digit CIP level by any federal source. The Management Analysts occupation, which Business Analytics most directly leads to, pays a median of $101,860 a year nationally (BLS OEWS May 2025).
About the data on this page
Every figure comes from an official federal or public source. Here is each one and the release it is currently on.
Program definitions are from the NCES Classification of Instructional Programs (CIP 2020). Skills, knowledge, abilities, work activities, tools, and job zones are from the O*NET database by the U.S. Department of Labor, used under the CC BY 4.0 license.
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