New Jersey · Marketing

Best colleges for Marketing in New Jersey

Ranked by graduate earnings

Seton Hall University, Rutgers University - New Brunswick and Rider University are the top bachelor's Marketing programs in New Jersey by graduate earnings. Seton Hall University leads with median earnings one year after graduation (often called starting salary) of $50,200, College Scorecard. Rutgers University - New Brunswick, Seton Hall University and Rutgers University - Newark award the most Marketing degrees in New Jersey: 173, 117 and 101 graduates a year (IPEDS 2024–25). 24 New Jersey colleges offer Marketing and award 888 degrees and certificates a year in all.

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

Institutions
24
offering CIP 52.14
States & territories
54
with a program page
Degrees / yr
888
IPEDS completions 2024–25
Median starting salary
$38,728
1 yr after graduation, College Scorecard
With earnings data
12
College Scorecard
Median net price
$23,170
IPEDS 2024–25
Avg graduation rate
53%
IPEDS 2024–25
State pay · Marketing Managers
$198,400
BLS OEWS May 2025

Top 9 bachelor's programs, ranked by graduate earnings

Ranked by median earnings one year after graduation (often called starting salary), College Scorecard. Programs with fewer than 20 graduates a year, a graduation rate under 30%, or online, degree-completion or graduate-only status rank after the rest.

Starting salary (1 yr): median earnings one year after graduation (often called starting salary), College Scorecard.
#InstitutionStarting salary (1 yr)Graduates / yrGrad rateNet priceMedian debt
1Seton Hall University
South Orange Private not-for-profit · Bachelor's degree
$50,20011769%$27,376$23,250
2Rutgers University - New Brunswick
New Brunswick Public · Bachelor's degree
$48,64517384%—$20,731
3Rider University
Lawrenceville Private not-for-profit · Bachelor's degree
$44,3522761%$23,844$27,000
4New Jersey City University
Jersey City Public · Bachelor's degree
$38,7282734%—$17,910
5Kean University
Union Public · Bachelor's degree
$37,7817147%—$25,500
6William Paterson University of New Jersey
Wayne Public · Bachelor's degree
$37,7409244%—$25,500
7Fairleigh Dickinson University - Florham Campus
Madison Private not-for-profit · Bachelor's degree
$33,9542267%$23,573$25,000
8Berkeley College - Woodland Park
Woodland Park Private for-profit · Bachelor's degree Small program
$33,5101444%$23,170$44,088
9Saint Peter's University
Jersey City Private not-for-profit · Bachelor's degree Small program
$18,709958%$14,440$21,250

Colleges awarding the most Marketing degrees in New Jersey

Top 10 by graduates a year (IPEDS 2024–25 completions). Certificate and associate programs, online, degree-completion and graduate-only schools, and schools with a graduation rate under 30% are listed in full below.

Graduates / yr: degrees and certificates awarded in a year, IPEDS completions. Starting salary (1 yr): median earnings one year after graduation (often called starting salary), College Scorecard. * Campuses that share a federal aid ID report one College Scorecard figure.
#InstitutionGraduates / yrStarting salary (1 yr)
1Rutgers University - New Brunswick
New Brunswick Public
173$48,645*
2Seton Hall University
South Orange Private not-for-profit
117$50,200
3Rutgers University - Newark
Newark Public
101$48,645*
4William Paterson University of New Jersey
Wayne Public
92$37,740
5Ramapo College of New Jersey
Mahwah Public
76Not reported
6Kean University
Union Public
71$37,781
7Montclair State University
Montclair Public
37Not reported
8New Jersey City University
Jersey City Public
27$38,728
9Rider University
Lawrenceville Private not-for-profit
27$44,352
10Rutgers University - Camden
Camden Public
23$48,645*
Show the other 14 New Jersey colleges offering Marketing
InstitutionCityControlGraduates / yr
Fairleigh Dickinson University - Florham CampusMadisonPrivate not-for-profit22
Fairleigh Dickinson University - Metropolitan CampusTeaneckPrivate not-for-profit17
Berkeley College - Woodland ParkWoodland ParkPrivate for-profit14
Drew UniversityMadisonPrivate not-for-profit13
Felician UniversityLodiPrivate not-for-profit13
UCNJ Union College of Union County, New JerseyCranfordPublic13
Thomas Edison State University (Degree completion)TrentonPublic10
Saint Peter's UniversityJersey CityPrivate not-for-profit9
Rowan College of South Jersey-Gloucester CampusSewellPublic8
Georgian Court UniversityLakewoodPrivate not-for-profit7
Middlesex CollegeEdisonPublic7
Caldwell UniversityCaldwellPrivate not-for-profit6
Camden County CollegeBlackwoodPublic4
Rowan College of South Jersey-Cumberland CampusVinelandPublic1

Career outlook

What this program leads to: Marketing Managers (SOC 11-2021).

Projected growth (2024–2034)
+6.6%
Faster than average
Openings / yr (US)
~34,300
BLS Employment Projections
US median wage
$161,030
typically Bachelor's degree

Top skills

Critical ThinkingActive ListeningReading ComprehensionSpeakingActive LearningMonitoring

What Marketing Managers earn in New Jersey

Jobs in New Jersey
13,510
BLS OEWS May 2025
State average pay
$198,400
median $180,040
Best-paying metro
$206,860
Trenton-Princeton, NJ

Related careers

Market Research Analysts and Marketing Specialists
$94,660 avg · 22,990 jobs
Sales Managers
$190,770 avg · 20,090 jobs
Marketing Managers
$198,400 avg · 13,510 jobs
Business Teachers, Postsecondary
$104,370 avg · 3,190 jobs
Web and Digital Interface Designers
$104,180 avg · 2,170 jobs
Fundraisers
$83,810 avg · 1,950 jobs

Common questions

Answers for students comparing Marketing programs in New Jersey.

Which New Jersey colleges award the most Marketing degrees?+

Rutgers University - New Brunswick (173 graduates a year), Seton Hall University (117 graduates a year) and Rutgers University - Newark (101 graduates a year) award the most Marketing degrees in New Jersey, per IPEDS 2024–25 completions. In all, 24 New Jersey colleges offer Marketing.

What is the best college for Marketing in New Jersey?+

By graduate earnings, Seton Hall University leads among bachelor's Marketing programs in New Jersey, with median earnings one year after graduation (often called starting salary) of $50,200, College Scorecard. Rutgers University - New Brunswick and Rider University follow. By degrees awarded, Rutgers University - New Brunswick is the largest, with 173 graduates a year (IPEDS 2024–25).

Which Marketing program in New Jersey has the highest-earning graduates?+

By median earnings one year after graduation (often called starting salary), College Scorecard, Seton Hall University tops the list at $50,200. Compare it against graduates a year, graduation rate, cost, and debt in the ranked table above.

How much do Marketing Managers earn in New Jersey?+

The average annual wage for Marketing Managers in New Jersey is $198,400 (median $180,040), across about 13,510 jobs. Source: BLS OEWS, May 2025.

What is the focus of the Marketing program?+

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

What skills will I develop in this program?+

You will develop critical thinking, active listening, reading comprehension, speaking, and related professional skills.

What is the job outlook for Marketing Managers?+

The national job outlook is about +6.6% growth with around 34,300 annual openings (BLS Employment Projections 2024–2034).

What is the typical education requirement?+

A Bachelor's degree is the typical entry-level education for this field (BLS).

About the data on this page

Every figure comes from an official federal or public source. Here is each one and the release it is currently on.

IPEDSFall 2025–26 release, published July 28, 2026
Enrollment, completions, graduation rates, tuition, financial aid, staffing, and finance for every U.S. institution in federal student aid programs.
College ScorecardJune 10, 2026 release (merged 2025–26 files)
Institution and field-of-study costs, graduate earnings, debt, completion, and admissions outcomes compiled from federal aid records, tax data, and IPEDS.
PSEO graduate earnings2019–21 graduation cohorts (release V4.13.0)
Earnings and employment outcomes of graduates by institution, degree level, and field of study, measured from state wage records.
BLS wages & outlookOEWS May 2025 release
Occupational employment and wage estimates plus 10-year job outlook, used to connect programs to real-world earnings.
FVT/GE program performanceProvisional preview, May 18, 2026 release
Program-level debt-to-earnings and earnings-premium measures behind the FVT/GE and STATS accountability frameworks.

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