Utah · Marketing

Best Marketing institutions in Utah, ranked by earnings

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

Institutions
13
offering CIP 52.14
States offered
9
with a program page
Degrees / yr
2,133
IPEDS completions 2026
Median grad earnings
$53,592
1 year after graduation
With earnings data
8
College Scorecard
Median net price
$13,712
IPEDS 2026
Avg graduation rate
54%
IPEDS 2026
State pay · Marketing Managers
$147,100
BLS OEWS 2024

Top 8 institutions, ranked by graduate earnings

Earnings = median 1 year after graduation (College Scorecard).

#InstitutionGrad earnings (1 yr)CompletionsGrad rateNet priceMedian debt
1Brigham Young University
Provo Private not-for-profit · Bachelor's degree
$64,25611481%$13,712$10,500
2University of Utah
Salt Lake City Public · Bachelor's degree
$56,01115565%$20,632
3Utah State University
Logan Public · Bachelor's degree
$54,56213659%$13,801
4Utah Valley University
Orem Public · Bachelor's degree
$54,17328945%$12,044
5Weber State University
Ogden Public · Bachelor's degree
$53,5922546%$18,076
6Western Governors University
Salt Lake City Private not-for-profit · Bachelor's degree
$52,87776946%$11,580$21,232
7Westminster University
Salt Lake City Private not-for-profit · Bachelor's degree
$48,0691064%$23,154$19,500
8Southern Utah University
Cedar City Public · Bachelor's degree
$39,1503761%

Career outlook

What this program leads to: Marketing Managers (SOC 11-2021).

Projected growth (2024–2034)
+6.6%
Faster than average
Openings / yr (US)
~34,300
BLS Employment Projections
US median wage
$161,030
typically Bachelor's degree

Top skills

Critical ThinkingActive ListeningReading ComprehensionSpeakingActive LearningMonitoring

What Marketing Managers earn in Utah

Jobs in Utah
6,560
BLS OEWS May 2024
State average pay
$147,100
median $135,190
Best-paying metro
$151,100
Salt Lake City-Murray, UT

Related careers

Market Research Analysts and Marketing Specialists
$72,230 avg · 13,310 jobs
Sales Managers
$145,450 avg · 8,660 jobs
Marketing Managers
$147,100 avg · 6,560 jobs
Web and Digital Interface Designers
$103,780 avg · 1,140 jobs
Fundraisers
$63,490 avg · 660 jobs
Business Teachers, Postsecondary
$136,880 avg · 430 jobs

Common questions

Answers for students comparing Marketing programs in Utah.

Which Marketing program in Utah has the highest-earning graduates?+

By median earnings one year after graduation (College Scorecard), Brigham Young University tops the list at $64,256. Compare it against completions, graduation rate, cost, and debt in the ranked table above.

How much do Marketing Managers earn in Utah?+

The average annual wage for Marketing Managers in Utah is $147,100 (median $135,190), across about 6,560 jobs. Source: BLS OEWS, May 2024.

What is the focus of the Marketing program?+

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

What skills will I develop in this program?+

You will develop critical thinking, active listening, reading comprehension, speaking, and related professional skills.

What is the job outlook for Marketing Managers?+

The national job outlook is about +6.6% growth with around 34,300 annual openings (BLS Employment Projections 2024–2034).

What is the typical education requirement?+

A Bachelor's degree is the typical entry-level education for this field (BLS).

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