Maryland · Marketing

Best Marketing institutions in Maryland, ranked by earnings

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

Institutions
14
offering CIP 52.14
States offered
9
with a program page
Degrees / yr
535
IPEDS completions 2026
Median grad earnings
$50,094
1 year after graduation
With earnings data
4
College Scorecard
Median net price
$18,988
IPEDS 2026
Avg graduation rate
46%
IPEDS 2026
State pay · Marketing Managers
$161,450
BLS OEWS 2024

Top 4 institutions, ranked by graduate earnings

Earnings = median 1 year after graduation (College Scorecard).

#InstitutionGrad earnings (1 yr)CompletionsGrad rateNet priceMedian debt
1University of Maryland - College Park
College Park Public · Bachelor's degree
$61,57819389%$21,038
2Salisbury University
Salisbury Public · Bachelor's degree
$51,1576068%$21,842
3University of Maryland Global Campus
Adelphi Public · Bachelor's degree
$50,09414433%$23,499
4Morgan State University
Baltimore Public · Bachelor's degree
$42,7632941%$30,856

Career outlook

What this program leads to: Marketing Managers (SOC 11-2021).

Projected growth (2024–2034)
+6.6%
Faster than average
Openings / yr (US)
~34,300
BLS Employment Projections
US median wage
$161,030
typically Bachelor's degree

Top skills

Critical ThinkingActive ListeningReading ComprehensionSpeakingActive LearningMonitoring

What Marketing Managers earn in Maryland

Jobs in Maryland
6,880
BLS OEWS May 2024
State average pay
$161,450
median $154,080
Best-paying metro
$159,280
Lexington Park, MD

Related careers

Market Research Analysts and Marketing Specialists
$80,360 avg · 12,080 jobs
Sales Managers
$145,580 avg · 8,310 jobs
Marketing Managers
$161,450 avg · 6,880 jobs
Fundraisers
$76,080 avg · 2,270 jobs
Business Teachers, Postsecondary
$124,720 avg · 2,130 jobs
Web and Digital Interface Designers
$98,530 avg · 1,350 jobs

Common questions

Answers for students comparing Marketing programs in Maryland.

Which Marketing program in Maryland has the highest-earning graduates?+

By median earnings one year after graduation (College Scorecard), University of Maryland - College Park tops the list at $61,578. Compare it against completions, graduation rate, cost, and debt in the ranked table above.

How much do Marketing Managers earn in Maryland?+

The average annual wage for Marketing Managers in Maryland is $161,450 (median $154,080), across about 6,880 jobs. Source: BLS OEWS, May 2024.

What is the focus of the Marketing program?+

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

What skills will I develop in this program?+

You will develop critical thinking, active listening, reading comprehension, speaking, and related professional skills.

What is the job outlook for Marketing Managers?+

The national job outlook is about +6.6% growth with around 34,300 annual openings (BLS Employment Projections 2024–2034).

What is the typical education requirement?+

A Bachelor's degree is the typical entry-level education for this field (BLS).

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