Florida · Marketing

Best institutions to study Marketing in Florida

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

Institutions
43
offering CIP 52.14
States & territories
54
with a program page
Degrees / yr
3,807
IPEDS completions 2024–25
Median grad earnings
$46,606
1 year after graduation
With earnings data
17
College Scorecard
Median net price
$26,589
IPEDS 2024–25
Avg graduation rate
59%
IPEDS 2024–25
State pay · Marketing Managers
$159,010
BLS OEWS May 2025

Top 10 institutions, ranked by graduate earnings

Earnings = median 1 year after graduation (College Scorecard).

#InstitutionGrad earnings (1 yr)CompletionsGrad rateNet priceMedian debt
1University of Florida
Gainesville Public · Bachelor's degree
$56,45418591%$15,574
2University of Miami
Coral Gables Private not-for-profit · Bachelor's degree
$53,62215784%$26,589$19,000
3Florida Institute of Technology
Melbourne Private not-for-profit · Bachelor's degree
$52,1581564%$33,585$31,000
4Florida State University
Tallahassee Public · Bachelor's degree
$49,80856686%$18,250
5Florida Gulf Coast University
Fort Myers Public · Bachelor's degree
$46,9109757%$19,375
6University of Central Florida
Orlando Public · Bachelor's degree
$46,60620278%$21,374
7Stetson University
DeLand Private not-for-profit · Bachelor's degree
$44,2861762%$21,948$24,750
8The University of Tampa
Tampa Private not-for-profit · Bachelor's degree
$43,82526764%$33,070$26,000
9University of North Florida
Jacksonville Public · Bachelor's degree
$43,72013969%$18,684
10Florida Atlantic University
Boca Raton Public · Bachelor's degree
$41,99532863%$19,500

Career outlook

What this program leads to: Marketing Managers (SOC 11-2021).

Projected growth (2024–2034)
+6.6%
Faster than average
Openings / yr (US)
~34,300
BLS Employment Projections
US median wage
$161,030
typically Bachelor's degree

Top skills

Critical ThinkingActive ListeningReading ComprehensionSpeakingActive LearningMonitoring

What Marketing Managers earn in Florida

Jobs in Florida
24,820
BLS OEWS May 2025
State average pay
$159,010
median $142,620
Best-paying metro
$174,000
Tampa-St. Petersburg-Clearwater, FL

Related careers

Market Research Analysts and Marketing Specialists
$81,010 avg · 60,770 jobs
Sales Managers
$150,120 avg · 46,480 jobs
Marketing Managers
$159,010 avg · 24,820 jobs
Web and Digital Interface Designers
$89,440 avg · 4,620 jobs
Business Teachers, Postsecondary
$92,230 avg · 2,900 jobs
Fundraising Managers
$119,720 avg · 1,320 jobs

Common questions

Answers for students comparing Marketing programs in Florida.

Which Marketing program in Florida has the highest-earning graduates?+

By median earnings one year after graduation (College Scorecard), University of Florida tops the list at $56,454. Compare it against completions, graduation rate, cost, and debt in the ranked table above.

How much do Marketing Managers earn in Florida?+

The average annual wage for Marketing Managers in Florida is $159,010 (median $142,620), across about 24,820 jobs. Source: BLS OEWS, May 2025.

What is the focus of the Marketing program?+

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

What skills will I develop in this program?+

You will develop critical thinking, active listening, reading comprehension, speaking, and related professional skills.

What is the job outlook for Marketing Managers?+

The national job outlook is about +6.6% growth with around 34,300 annual openings (BLS Employment Projections 2024–2034).

What is the typical education requirement?+

A Bachelor's degree is the typical entry-level education for this field (BLS).

About the data on this page

Every figure comes from an official federal or public source. Here is each one and the release it is currently on.

IPEDSFall 2025–26 release, published July 28, 2026
Enrollment, completions, graduation rates, tuition, financial aid, staffing, and finance for every U.S. institution in federal student aid programs.
College ScorecardJune 10, 2026 release (merged 2025–26 files)
Institution and field-of-study costs, graduate earnings, debt, completion, and admissions outcomes compiled from federal aid records, tax data, and IPEDS.
PSEO graduate earnings2019–21 graduation cohorts (release V4.13.0)
Earnings and employment outcomes of graduates by institution, degree level, and field of study, measured from state wage records.
BLS wages & outlookOEWS May 2025 release
Occupational employment and wage estimates plus 10-year job outlook, used to connect programs to real-world earnings.
FVT/GE program performanceProvisional preview, May 18, 2026 release
Program-level debt-to-earnings and earnings-premium measures behind the FVT/GE and STATS accountability frameworks.

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