Ohio · Marketing

Best colleges for Marketing in Ohio

Ranked by graduate earnings

Miami University - Oxford, Ohio State University and Ohio University are the top bachelor's Marketing programs in Ohio by graduate earnings. Miami University - Oxford leads with median earnings one year after graduation (often called starting salary) of $59,043, College Scorecard. University of Cincinnati, Ohio State University and Miami University - Oxford award the most Marketing degrees in Ohio: 494, 436 and 353 graduates a year (IPEDS 2024–25). 54 Ohio colleges offer Marketing and award 2,930 degrees and certificates a year in all.

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

Institutions
54
offering CIP 52.14
States & territories
54
with a program page
Degrees / yr
2,930
IPEDS completions 2024–25
Median starting salary
$50,812
1 yr after graduation, College Scorecard
With earnings data
30
College Scorecard
Median net price
$21,122
IPEDS 2024–25
Avg graduation rate
52%
IPEDS 2024–25
State pay · Marketing Managers
$147,400
BLS OEWS May 2025

Top 10 bachelor's programs, ranked by graduate earnings

Ranked by median earnings one year after graduation (often called starting salary), College Scorecard. Programs with fewer than 20 graduates a year, a graduation rate under 30%, or online, degree-completion or graduate-only status rank after the rest.

Starting salary (1 yr): median earnings one year after graduation (often called starting salary), College Scorecard.
#InstitutionStarting salary (1 yr)Graduates / yrGrad rateNet priceMedian debt
1Miami University - Oxford
Oxford Public · Bachelor's degree
$59,04335380%—$21,963
2Ohio State University
Columbus Public · Bachelor's degree
$56,46543688%—$21,198
3Ohio University
Athens Public · Bachelor's degree
$55,02222465%—$25,000
4University of Dayton
Dayton Private not-for-profit · Bachelor's degree
$54,50414980%$28,560$24,187
5University of Toledo
Toledo Public · Bachelor's degree
$51,00615457%—$24,885
6University of Cincinnati
Cincinnati Public · Bachelor's degree
$50,63649475%—$23,000
7University of Mount Union
Alliance Private not-for-profit · Bachelor's degree
$49,0252159%$21,121$26,841
8John Carroll University
University Heights Private not-for-profit · Bachelor's degree
$48,8906979%$25,705$27,000
9Xavier University
Cincinnati Private not-for-profit · Bachelor's degree
$48,0159669%$31,119$26,466
10University of Akron Main Campus
Akron Public · Bachelor's degree
$47,7404952%—$25,000

Top certificate or associate program

Shorter credentials, ranked separately so they are not compared with four-year degrees. Ranked by median earnings one year after completion (often called starting salary), College Scorecard.

Starting salary (1 yr): median earnings one year after graduation (often called starting salary), College Scorecard.
#InstitutionStarting salary (1 yr)Graduates / yrGrad rateNet priceMedian debt
1Cincinnati State Technical and Community College
Cincinnati Public · Associate degree Small program
$32,6681116%—$18,341

Colleges awarding the most Marketing degrees in Ohio

Top 10 by graduates a year (IPEDS 2024–25 completions). Certificate and associate programs, online, degree-completion and graduate-only schools, and schools with a graduation rate under 30% are listed in full below.

Graduates / yr: degrees and certificates awarded in a year, IPEDS completions. Starting salary (1 yr): median earnings one year after graduation (often called starting salary), College Scorecard.
#InstitutionGraduates / yrStarting salary (1 yr)
1University of Cincinnati
Cincinnati Public
494$50,636
2Ohio State University
Columbus Public
436$56,465
3Miami University - Oxford
Oxford Public
353$59,043
4Ohio University
Athens Public
224$55,022
5Kent State University at Kent
Kent Public
158$44,567
6University of Toledo
Toledo Public
154$51,006
7University of Dayton
Dayton Private not-for-profit
149$54,504
8Cleveland State University
Cleveland Public
111$43,706
9Xavier University
Cincinnati Private not-for-profit
96$48,015
10Bowling Green State University
Bowling Green Public
77$47,272
Show the other 44 Ohio colleges offering Marketing
InstitutionCityControlGraduates / yr
John Carroll UniversityUniversity HeightsPrivate not-for-profit69
Youngstown State UniversityYoungstownPublic50
University of Akron Main CampusAkronPublic49
Tiffin UniversityTiffinPrivate not-for-profit37
Wright State UniversityDaytonPublic37
Baldwin Wallace UniversityBereaPrivate not-for-profit33
Cuyahoga Community College DistrictClevelandPublic27
Franklin University (Online)ColumbusPrivate not-for-profit23
Franciscan University of SteubenvilleSteubenvillePrivate not-for-profit23
Marietta CollegeMariettaPrivate not-for-profit21
University of Mount UnionAlliancePrivate not-for-profit21
Miami University - HamiltonHamiltonPublic18
James A. Rhodes State CollegeLimaPublic17
Ohio Northern UniversityAdaPrivate not-for-profit16
Columbus State Community CollegeColumbusPublic15
Mount Vernon Nazarene UniversityMount VernonPrivate not-for-profit15
Sinclair Community CollegeDaytonPublic15
Wittenberg UniversitySpringfieldPrivate not-for-profit15
Mount St. Joseph UniversityCincinnatiPrivate not-for-profit14
Shawnee State UniversityPortsmouthPublic14
Ashland UniversityAshlandPrivate not-for-profit13
Case Western Reserve UniversityClevelandPrivate not-for-profit13
Cedarville UniversityCedarvillePrivate not-for-profit13
Walsh UniversityNorth CantonPrivate not-for-profit13
Capital UniversityColumbusPrivate not-for-profit12
Cincinnati State Technical and Community CollegeCincinnatiPublic11
University of Northwestern OhioLimaPrivate not-for-profit11
Muskingum UniversityNew ConcordPrivate not-for-profit7
University of Akron Wayne CollegeOrrvillePublic6
Malone UniversityCantonPrivate not-for-profit6
Northwest State Community CollegeArchboldPublic6
Clark State CollegeSpringfieldPublic5
Miami University - MiddletownMiddletownPublic5
Edison State Community CollegePiquaPublic4
Hiram CollegeHiramPrivate not-for-profit4
Lake Erie CollegePainesvillePrivate not-for-profit4
Otterbein UniversityWestervillePrivate not-for-profit4
Zane State CollegeZanesvillePublic3
Bluffton UniversityBlufftonPrivate not-for-profit2
Lakeland Community CollegeKirtlandPublic2
Terra State Community CollegeFremontPublic2
Heidelberg UniversityTiffinPrivate not-for-profit1
Marion Technical CollegeMarionPublic1
University of Rio GrandeRio GrandePrivate not-for-profit1

Career outlook

What this program leads to: Marketing Managers (SOC 11-2021).

Projected growth (2024–2034)
+6.6%
Faster than average
Openings / yr (US)
~34,300
BLS Employment Projections
US median wage
$161,030
typically Bachelor's degree

Top skills

Critical ThinkingActive ListeningReading ComprehensionSpeakingActive LearningMonitoring

What Marketing Managers earn in Ohio

Jobs in Ohio
10,620
BLS OEWS May 2025
State average pay
$147,400
median $132,330
Best-paying metro
$157,320
Cincinnati, OH-KY-IN

Related careers

Market Research Analysts and Marketing Specialists
$78,560 avg · 27,370 jobs
Sales Managers
$152,010 avg · 22,840 jobs
Marketing Managers
$147,400 avg · 10,620 jobs
Fundraisers
$70,970 avg · 3,460 jobs
Business Teachers, Postsecondary
$102,290 avg · 3,100 jobs
Web and Digital Interface Designers
$94,540 avg · 2,520 jobs

Common questions

Answers for students comparing Marketing programs in Ohio.

Which Ohio colleges award the most Marketing degrees?+

University of Cincinnati (494 graduates a year), Ohio State University (436 graduates a year) and Miami University - Oxford (353 graduates a year) award the most Marketing degrees in Ohio, per IPEDS 2024–25 completions. In all, 54 Ohio colleges offer Marketing.

What is the best college for Marketing in Ohio?+

By graduate earnings, Miami University - Oxford leads among bachelor's Marketing programs in Ohio, with median earnings one year after graduation (often called starting salary) of $59,043, College Scorecard. Ohio State University and Ohio University follow. By degrees awarded, University of Cincinnati is the largest, with 494 graduates a year (IPEDS 2024–25).

Which Marketing program in Ohio has the highest-earning graduates?+

By median earnings one year after graduation (often called starting salary), College Scorecard, Miami University - Oxford tops the list at $59,043. Compare it against graduates a year, graduation rate, cost, and debt in the ranked table above.

How much do Marketing Managers earn in Ohio?+

The average annual wage for Marketing Managers in Ohio is $147,400 (median $132,330), across about 10,620 jobs. Source: BLS OEWS, May 2025.

What is the focus of the Marketing program?+

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

What skills will I develop in this program?+

You will develop critical thinking, active listening, reading comprehension, speaking, and related professional skills.

What is the job outlook for Marketing Managers?+

The national job outlook is about +6.6% growth with around 34,300 annual openings (BLS Employment Projections 2024–2034).

What is the typical education requirement?+

A Bachelor's degree is the typical entry-level education for this field (BLS).

About the data on this page

Every figure comes from an official federal or public source. Here is each one and the release it is currently on.

IPEDSFall 2025–26 release, published July 28, 2026
Enrollment, completions, graduation rates, tuition, financial aid, staffing, and finance for every U.S. institution in federal student aid programs.
College ScorecardJune 10, 2026 release (merged 2025–26 files)
Institution and field-of-study costs, graduate earnings, debt, completion, and admissions outcomes compiled from federal aid records, tax data, and IPEDS.
PSEO graduate earnings2019–21 graduation cohorts (release V4.13.0)
Earnings and employment outcomes of graduates by institution, degree level, and field of study, measured from state wage records.
BLS wages & outlookOEWS May 2025 release
Occupational employment and wage estimates plus 10-year job outlook, used to connect programs to real-world earnings.
FVT/GE program performanceProvisional preview, May 18, 2026 release
Program-level debt-to-earnings and earnings-premium measures behind the FVT/GE and STATS accountability frameworks.

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