North Carolina · Marketing

Best Marketing institutions in North Carolina, ranked by earnings

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

Institutions
26
offering CIP 52.14
States offered
9
with a program page
Degrees / yr
1,366
IPEDS completions 2026
Median grad earnings
$45,870
1 year after graduation
With earnings data
12
College Scorecard
Median net price
$23,331
IPEDS 2026
Avg graduation rate
57%
IPEDS 2026
State pay · Marketing Managers
$162,740
BLS OEWS 2024

Top 10 institutions, ranked by graduate earnings

Earnings = median 1 year after graduation (College Scorecard).

#InstitutionGrad earnings (1 yr)CompletionsGrad rateNet priceMedian debt
1North Carolina State University at Raleigh
Raleigh Public · Graduate degree
$117,5572685%$19,500
2Elon University
Elon Private not-for-profit · Bachelor's degree
$55,89311784%$33,688$21,500
3North Carolina A & T State University
Greensboro Public · Bachelor's degree
$48,0426957%$27,375
4Meredith College
Raleigh Private not-for-profit · Bachelor's degree
$45,8831570%$19,552$27,000
5North Carolina Wesleyan University
Rocky Mount Private not-for-profit · Bachelor's degree
$45,880742%$18,905$26,354
6East Carolina University
Greenville Public · Bachelor's degree
$45,87027663%$24,992
7University of North Carolina at Charlotte
Charlotte Public · Bachelor's degree
$43,61924069%$21,500
8Appalachian State University
Boone Public · Bachelor's degree
$42,99923275%$19,500
9Johnson & Wales University - Charlotte
Charlotte Private not-for-profit · Bachelor's degree
$41,544249%$29,446$26,675
10Campbell University
Buies Creek Private not-for-profit · Bachelor's degree
$40,5721761%$23,331$18,994

Career outlook

What this program leads to: Marketing Managers (SOC 11-2021).

Projected growth (2024–2034)
+6.6%
Faster than average
Openings / yr (US)
~34,300
BLS Employment Projections
US median wage
$161,030
typically Bachelor's degree

Top skills

Critical ThinkingActive ListeningReading ComprehensionSpeakingActive LearningMonitoring

What Marketing Managers earn in North Carolina

Jobs in North Carolina
11,020
BLS OEWS May 2024
State average pay
$162,740
median $156,650
Best-paying metro
$172,030
Durham-Chapel Hill, NC

Related careers

Market Research Analysts and Marketing Specialists
$85,760 avg · 30,140 jobs
Sales Managers
$157,770 avg · 18,020 jobs
Marketing Managers
$162,740 avg · 11,020 jobs
Fundraisers
$67,440 avg · 3,520 jobs
Web and Digital Interface Designers
$97,030 avg · 3,360 jobs
Business Teachers, Postsecondary
$101,140 avg · 2,790 jobs

Common questions

Answers for students comparing Marketing programs in North Carolina.

Which Marketing program in North Carolina has the highest-earning graduates?+

By median earnings one year after graduation (College Scorecard), North Carolina State University at Raleigh tops the list at $117,557. Compare it against completions, graduation rate, cost, and debt in the ranked table above.

How much do Marketing Managers earn in North Carolina?+

The average annual wage for Marketing Managers in North Carolina is $162,740 (median $156,650), across about 11,020 jobs. Source: BLS OEWS, May 2024.

What is the focus of the Marketing program?+

The Marketing program focuses on the principles and practices involved in promoting products and services. It is designed for students interested in understanding market dynamics, consumer behavior, and strategic communication. This…

What skills will I develop in this program?+

You will develop critical thinking, active listening, reading comprehension, speaking, and related professional skills.

What is the job outlook for Marketing Managers?+

The national job outlook is about +6.6% growth with around 34,300 annual openings (BLS Employment Projections 2024–2034).

What is the typical education requirement?+

A Bachelor's degree is the typical entry-level education for this field (BLS).

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