Virginia·Management Occupations·SOC 11-1021

Best General programs in Virginia, ranked by enrollment

Plan, direct, or coordinate the operations of public or private sector organizations, overseeing multiple departments or locations.

65 schools in Virginia run programs that feed this job, graduating 15,086 people a year. The job pays a median of $122,080 in Virginia across about 103,590 jobs (BLS OEWS May 2025).

Also calledStore ManagerOperations ManagerOperations DirectorGeneral Manager (GM)Gym ManagerArea ManagerZoo DirectorPrison Warden
Graduates / yr
15,086
in Virginia
Median pay · Virginia
$122,080
BLS OEWS May 2025
Jobs in state
103,590
people employed
Schools
65
with a feeder program
Avg graduation rate
50%
across those schools
Median net price
$21,981
per year, IPEDS

Fields of study in Virginia that lead to this job

Grouped at the 4-digit CIP level. Numbers are graduates per year in this state.

9 programs in Virginia that lead to this job

Ranked by graduates per year in Virginia (IPEDS completions). Graduate earnings and debt are national College Scorecard figures reported at the 4-digit CIP level, so specializations within one field share a figure. Each program also links to its own Virginia page.

Degree programs that lead to this occupation, ranked by graduates per year
#ProgramGraduates / yrShare of pipelineSchoolsGrad earnings (1 yr)Median debt
1
CIP 52.0201In Virginia
10,184
67.5%
58$43,506$25,000
2
CIP 52.0101In Virginia
2,338
15.5%
16$44,700$24,000
3
CIP 52.1301In Virginia
963
6.4%
9$62,069$23,500
4
CIP 52.0801In Virginia
871
5.8%
15$53,572$23,672
5
CIP 44.0401In Virginia
628
4.2%
11$45,374$26,000
6
CIP 52.0206In Virginia
45
0.3%
5$43,506$25,000
7
CIP 31.0301In Virginia
33
0.2%
6$33,076$25,000
8
CIP 52.1101In Virginia
23
0.2%
4$51,261$23,361
9
CIP 52.0701In Virginia
1
0.0%
1$43,803$23,374

Top 25 schools in Virginia

Ranked by graduates per year into this job. Graduate earnings are reported for 42 of the 65 schools in this state.

Schools ranked by graduates per year into this occupation
#SchoolGraduates / yrTop feeder programGrad earnings (1 yr)Grad rateNet priceAcceptance
1Liberty University
Lynchburg, VA Private not-for-profit · 5 feeder programs
4,179Business Administration and Management, General$49,77265%$28,91199%
2Virginia Polytechnic Institute and State University
Blacksburg, VA Public · 7 feeder programs
1,405Management Science$77,87786%55%
3George Mason University
Fairfax, VA Public · 7 feeder programs
1,395Business/Commerce, General68%87%
4Northern Virginia Community College
Annandale, VA Public · 2 feeder programs
716Business Administration and Management, General$30,50333%
5William & Mary
Williamsburg, VA Public · 3 feeder programs
688Business Administration and Management, General$75,03889%34%
6University of Virginia - Main Campus
Charlottesville, VA Public · 3 feeder programs
601Business Administration and Management, General96%17%
7Virginia Commonwealth University
Richmond, VA Public · 6 feeder programs
599Business/Commerce, General$51,66963%93%
8James Madison University
Harrisonburg, VA Public · 4 feeder programs
459Business Administration and Management, General$65,93180%72%
9Longwood University
Farmville, VA Public · 1 feeder programs
417Business Administration and Management, General$49,21361%90%
10Strayer University - Virginia
Arlington, VA Private for-profit · 3 feeder programs
408Business/Commerce, General$55,43136%
11Old Dominion University
Norfolk, VA Public · 5 feeder programs
366Business Administration and Management, General$46,68046%90%
12University of Management and Technology
Arlington, VA Private for-profit · 3 feeder programs
309Business Administration and Management, General33%
13University of Richmond
University of Richmond, VA Private not-for-profit · 3 feeder programs
285Business Administration and Management, General$68,15185%$24,04922%
14Tidewater Community College
Norfolk, VA Public · 2 feeder programs
212Business Administration and Management, General$35,91932%
15University of Mary Washington
Fredericksburg, VA Public · 1 feeder programs
200Business Administration and Management, General$47,31566%80%
16Radford University
Radford, VA Public · 2 feeder programs
190Business Administration and Management, General$45,38049%90%
17J Sargeant Reynolds Community College
Richmond, VA Public · 1 feeder programs
165Business Administration and Management, General$32,11132%
18Regent University
Virginia Beach, VA Private not-for-profit · 4 feeder programs
158Business Administration and Management, General$48,39757%$18,67738%
19Shenandoah University
Winchester, VA Private not-for-profit · 2 feeder programs
156Business Administration and Management, General$45,49967%$27,45577%
20Christopher Newport University
Newport News, VA Public · 2 feeder programs
152Business Administration and Management, General$54,43272%86%
21Washington University of Science and Technology
Alexandria, VA Private for-profit · 1 feeder programs
146Business Administration and Management, General67%7%
22University of North America
Fairfax, VA Private for-profit · 2 feeder programs
135Business Administration and Management, General
23ECPI University
Virginia Beach, VA Private for-profit · 1 feeder programs
120Business Administration and Management, General$43,43542%$21,90975%
24Norfolk State University
Norfolk, VA Public · 1 feeder programs
107Business/Commerce, General38%88%
25Washington and Lee University
Lexington, VA Private not-for-profit · 1 feeder programs
91Business Administration and Management, General$76,62794%$11,98314%

All 65 schools in Virginia

Every school in Virginia with a program that feeds this job, ordered by graduates per year. Earnings are shown for the ranked schools above; open a school profile for the rest.

All schools in Virginia that feed this occupation
SchoolCityControlGraduates / yrFeeder programs
Liberty UniversityLynchburgPrivate not-for-profit4,1795
Virginia Polytechnic Institute and State UniversityBlacksburgPublic1,4057
George Mason UniversityFairfaxPublic1,3957
Northern Virginia Community CollegeAnnandalePublic7162
William & MaryWilliamsburgPublic6883
University of Virginia - Main CampusCharlottesvillePublic6013
Virginia Commonwealth UniversityRichmondPublic5996
James Madison UniversityHarrisonburgPublic4594
Longwood UniversityFarmvillePublic4171
Strayer University - VirginiaArlingtonPrivate for-profit4083
Old Dominion UniversityNorfolkPublic3665
University of Management and TechnologyArlingtonPrivate for-profit3093
University of RichmondUniversity of RichmondPrivate not-for-profit2853
Tidewater Community CollegeNorfolkPublic2122
University of Mary WashingtonFredericksburgPublic2001

What general and operations managers earn in Virginia

What people already working in this job earn (BLS OEWS May 2025). Not graduate earnings.

Median annual in Virginia
$122,080
Mean annual
$141,370
Jobs in state
103,590
What the range looks like
10th pct$56,400Median$122,08090th pct$261,060
Versus the national median
+15.4%

U.S. median $105,770. Virginia pays above the national figure.

Job concentration
1.12×

1.00× means the state has its expected share of these jobs.

Metro areas in Virginia

Richmond, VA
$108,670median
15,770 jobs
Charlottesville, VA
$107,200median
2,530 jobs
Roanoke, VA
$98,140median
3,090 jobs
Winchester, VA-WV
$98,670median
1,350 jobs
Virginia Beach-Chesapeake-Norfolk, VA-NC
$100,340median
17,400 jobs
Blacksburg-Christiansburg-Radford, VA
$97,480median
1,290 jobs
Lynchburg, VA
$95,040median
1,930 jobs
Harrisonburg, VA
$94,320median
1,280 jobs

Job outlook

Bureau of Labor Statistics Employment Projections, 2024 to 2034.

Projected growth 2024–34
+4.4%
About as fast as average
Openings per year
308,700
new jobs plus replacements
Employment change
164,000
3,712,900 → 3,876,800
Typical entry education
Bachelor's degree

Growth and openings are national. The Bureau of Labor Statistics does not publish employment projections at state level, so these figures describe the occupation across the whole U.S., not this state alone.

How to get in

The full skills, tools, and day-to-day breakdown lives on the national General and Operations Managers page.

How to become a General

Job zone 4 of 5 · SVP 7.0 to < 8.0
Typical entry education
Bachelor's degree
Work experience needed
5 years or more

Most of these occupations require a four-year bachelor's degree, but some do not.

A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

Top skills

MonitoringActive ListeningSpeakingReading ComprehensionCritical ThinkingActive Learning

The same job in other states

Where else this occupation employs the most people, and what it pays there.

Related careers in Virginia

Every major mapped to this job

The official federal mapping behind the rankings above.

All 15 majors mapped to General and Operations Managers15 of them graduated someone in the latest IPEDS year. NCES CIP 2020 → SOC 2018 crosswalk.+
  • 01.8202Veterinary Office Management/Administration
  • 31.0301Parks, Recreation, and Leisure Facilities Management, General
  • 31.0399Parks, Recreation, and Leisure Facilities Management, Other
  • 44.0401Public Administration
  • 52.0101Business/Commerce, General
  • 52.0201Business Administration and Management, General
  • 52.0206Non-Profit/Public/Organizational Management
  • 52.0212Retail Management
  • 52.0215Risk Management
  • 52.0701Entrepreneurship/Entrepreneurial Studies
  • 52.0704Social Entrepreneurship
  • 52.0801Finance, General
  • 52.0810Financial Risk Management
  • 52.1101International Business/Trade/Commerce
  • 52.1301Management Science

Common questions

Answers for people weighing general and operations managers programs in Virginia.

What degree do you need to become a General?+

Bachelor's degree is the typical entry-level education BLS reports for this occupation. The most common program people actually graduate from is Business Administration and Management, General, which awarded 10,184 degrees in Virginia in 2024-25, 67.5% of everyone graduating from a program that feeds this career.

Which college majors lead to becoming a General?+

The NCES CIP-to-SOC crosswalk maps 9 programs to this occupation. The largest are Business Administration, Business/Commerce, Management Sciences and Quantitative Methods, Finance and Financial Management Services, plus 4 more. Together they graduate about 15,086 people a year in Virginia.

How much do general and operations managers earn in Virginia?+

The median is $122,080 a year (BLS OEWS May 2025). That is 15.4% above the U.S. median of $105,770. This is pay for people already working in the occupation, not the same thing as graduate earnings one year after finishing a degree.

Is demand for general and operations managers growing?+

BLS projects a +4.4% change in employment between 2024 and 2034, about as fast as average, with roughly 308,700 openings a year nationally once retirements and job changes are counted.

How many schools offer programs for this career in Virginia?+

65 institutions in Virginia reported graduates from at least one of the 9 programs that feed this occupation in IPEDS 2024-25. Rankings on this page use graduates per year, because the federal data publishes no enrollment count by program.

What other job titles do general and operations managers work under?+

Employers advertise this work under many names. O*NET records Store Manager, Operations Manager, Operations Director, General Manager (GM) among the most commonly reported, all mapping to SOC 11-1021.

About the data on this page

Rankings use IPEDS completions 2024–25, degrees awarded per year. That is the closest federal measure of how many people a program puts into a career, because no federal dataset publishes enrollment by program. Wages and employment come from BLS OEWS May 2025, growth and openings from BLS Employment Projections 2024-34, and which majors lead to which jobs from the NCES CIP 2020 to SOC 2018 crosswalk. Occupation descriptions, tasks, skills and tools are O*NET 30.3 (CC BY 4.0, U.S. Department of Labor/ETA).

  • BLS Occupational Employment & Wage Statistics

    May 2025

    Wages, employment counts, location quotients and metro breakdowns.

  • BLS Employment Projections

    2024–34

    Projected growth, annual openings and typical entry-level education.

  • IPEDS Completions

    2024-25 (provisional)

    Graduates per year by program and institution — the ranking metric.

  • College Scorecard, Field of Study

    2020-21 cohorts

    Median graduate earnings one year after completion, and median debt.

  • Census Post-Secondary Employment Outcomes

    latest available

    Graduate earnings 1/5/10 years out, where the state participates.

  • NCES CIP 2020 and the CIP-to-SOC 2018 crosswalk

    CIP 2020 / SOC 2018

    Which college programs officially lead to this occupation.

  • O*NET Database 30.3

    30.3

    Tasks, skills, knowledge, tools, job zone and alternate job titles.

    Official source →CC BY 4.0, U.S. Department of Labor / ETA

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