Colorado·Management Occupations·SOC 11-2021

Best programs to become a marketing manager in Colorado

13 Colorado schools offer programs that train marketing managers, graduating 567 people a year. Marketing managers in Colorado earn a median of $182,730 across about 6,010 jobs (BLS OEWS May 2025).

BLS lists a bachelor's degree as the typical entry-level education for marketing managers. It also expects 5 years or more of related work experience. The fields of study that lead most directly to this job in Colorado are Marketing, as well as Apparel and Textile Marketing Management (IPEDS completions).

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers.

Also calledBrand ManagerMarketing ManagerMarketing DirectorBusiness Development ManagerChannel ManagerPricing ManagerProduct ManagerCategory Manager
Graduates / yr
567
in Colorado
Median pay · Colorado
$182,730
BLS OEWS May 2025
Jobs in state
6,010
people employed
Schools
13
with a feeder program
Avg graduation rate
51%
across those schools
Median net price
$23,447
per year, IPEDS

4 programs in Colorado that lead to this job

Ranked by graduates per year in Colorado (IPEDS completions). Graduate earnings and debt are national College Scorecard figures reported at the 4-digit CIP level, so specializations within one field share a figure. Each program also links to its own Colorado page.

Degree programs that lead to this occupation, ranked by graduates per year
#ProgramGraduates / yrShare of pipelineSchoolsGrad earnings (1 yr)Median debt
1
CIP 52.1401In Colorado →
491
86.6%
12$44,670$24,250
2
CIP 19.0905In Colorado →
70
12.3%
1$36,635$24,750
3
Marketing, Othermain feeder
CIP 52.1499In Colorado →
5
0.9%
1$44,670$24,250
4
CIP 52.1404In Colorado →
1
0.2%
1$44,670$24,250

Top 13 schools in Colorado

Ranked by graduates per year into this job. Graduate earnings are reported for 4 of the 13 schools in this state.

Schools ranked by graduates per year into this occupation
#SchoolGraduates / yrTop feeder programGrad earnings (1 yr)Grad rateNet priceAcceptance
1Colorado State University Global
Denver, CO Public · 1 feeder program
172Marketing/Marketing Management, General$55,814——98%
2University of Denver
Denver, CO Private not-for-profit · 1 feeder program
118Marketing/Marketing Management, General$50,01676%$29,72678%
3Colorado State University - Fort Collins
Fort Collins, CO Public · 2 feeder programs
92Apparel and Textile Marketing Management$34,85267%—89%
4Metropolitan State University of Denver
Denver, CO Public · 1 feeder program
71Marketing/Marketing Management, General$52,21632%—99%
5University of Colorado Denver/Anschutz Medical Campus
Denver, CO Public · 1 feeder program
42Marketing/Marketing Management, General—46%—75%
6Pickens Technical College
Aurora, CO Public · 1 feeder program
21Marketing/Marketing Management, General—76%——
7Colorado State University Pueblo
Pueblo, CO Public · 1 feeder program
15Marketing/Marketing Management, General—40%—95%
8Regis University
Denver, CO Private not-for-profit · 1 feeder program
15Marketing/Marketing Management, General—61%$22,40786%
9Fort Lewis College
Durango, CO Public · 2 feeder programs
12Marketing/Marketing Management, General—36%—77%
10Colorado Christian University
Lakewood, CO Private not-for-profit · 1 feeder program
5Marketing/Marketing Management, General—64%$23,447—
11Colorado Mountain College
Glenwood Springs, CO Public · 1 feeder program
2Marketing/Marketing Management, General—27%——
12Aims Community College
Greeley, CO Public · 1 feeder program
1Digital Marketing—40%——
13Western Colorado University
Gunnison, CO Public · 1 feeder program
1Marketing/Marketing Management, General—50%—100%

All 13 schools in Colorado

Every school in Colorado with a program that feeds this job, ordered by graduates per year. Earnings are shown for the ranked schools above; open a school profile for the rest.

All schools in Colorado that feed this occupation
SchoolCityControlGraduates / yrFeeder programs
Colorado State University GlobalDenverPublic1721
University of DenverDenverPrivate not-for-profit1181
Colorado State University - Fort CollinsFort CollinsPublic922
Metropolitan State University of DenverDenverPublic711
University of Colorado Denver/Anschutz Medical CampusDenverPublic421
Pickens Technical CollegeAuroraPublic211
Colorado State University PuebloPuebloPublic151
Regis UniversityDenverPrivate not-for-profit151
Fort Lewis CollegeDurangoPublic122
Colorado Christian UniversityLakewoodPrivate not-for-profit51
Colorado Mountain CollegeGlenwood SpringsPublic21
Aims Community CollegeGreeleyPublic11
Western Colorado UniversityGunnisonPublic11

Fields of study in Colorado that lead to this job

Grouped at the 4-digit CIP level. Numbers are graduates per year in this state.

What marketing managers earn in Colorado

What people already working in this job earn (BLS OEWS May 2025). Not graduate earnings.

Median annual in Colorado
$182,730
Mean annual
$196,210
Jobs in state
6,010
What the range looks like
10th pct$121,560Median$182,73090th pct$289,870
Versus the national median
+9.6%

U.S. median $166,790. Colorado pays above the national figure.

Job concentration
0.82×

1.00× means the state has its expected share of these jobs.

Metro areas in Colorado

Boulder, CO
$199,570median
630 jobs
Denver-Aurora-Centennial, CO
$182,470median
4,220 jobs
Greeley, CO
$190,410median
100 jobs
Fort Collins-Loveland, CO
$189,690median
250 jobs
Colorado Springs, CO
$172,210median
430 jobs
Grand Junction, CO
$150,190median
40 jobs

Job outlook

Bureau of Labor Statistics Employment Projections, 2024 to 2034.

Projected growth 2024–34
+6.6%
Faster than average
Openings per year
34,300
new jobs plus replacements
Employment change
26,700
407,000 → 433,700
Typical entry education
Bachelor's degree

Growth and openings are national. The Bureau of Labor Statistics does not publish employment projections at state level, so these figures describe the occupation across the whole U.S., not this state alone.

How to get in

The full skills and day-to-day breakdown lives on the national Marketing Managers page.

How to become a marketing manager

Typical entry education
Bachelor's degree
Work experience needed
5 years or more

The same job in other states

Where else this occupation employs the most people, and what it pays there.

Related careers in Colorado

Every major mapped to this job

The official federal mapping behind the rankings above.

All 9 majors mapped to Marketing Managers9 of them graduated someone in the latest IPEDS year. NCES CIP 2020 → SOC 2018 crosswalk.+
  • 19.0203Consumer Merchandising/Retailing Management
  • 19.0905Apparel and Textile Marketing Management
  • 51.2011Pharmaceutical Marketing and Management
  • 52.1401Marketing/Marketing Management, General
  • 52.1402Marketing Research
  • 52.1403International Marketing
  • 52.1404Digital Marketing
  • 52.1499Marketing, Other
  • 52.1910Hospitality and Recreation Marketing Operations

Common questions

Answers for people weighing marketing managers programs in Colorado.

What degree do you need to become a marketing manager?+

BLS lists a bachelor's degree as the typical entry-level education for marketing managers. It also expects 5 years or more of related work experience. The fields of study that lead most directly to this job in Colorado are Marketing, as well as Apparel and Textile Marketing Management (IPEDS completions).

Which college majors lead to becoming a marketing manager?+

The fields of study that lead most directly to this job in Colorado are Marketing, as well as Apparel and Textile Marketing Management (IPEDS completions). In all, 4 feeder programs graduate about 567 people a year in Colorado (IPEDS completions).

How much do marketing managers earn in Colorado?+

The median is $182,730 a year (BLS OEWS May 2025). That is 9.6% above the U.S. median of $166,790. This is pay for people already working in the occupation, not the same thing as graduate earnings one year after finishing a degree.

Is demand for marketing managers growing?+

BLS projects a +6.6% change in employment between 2024 and 2034, faster than average, with roughly 34,300 openings a year nationally once retirements and job changes are counted.

How many schools offer programs for this career in Colorado?+

13 institutions in Colorado reported graduates from at least one of the 4 programs that feed this occupation in IPEDS 2024-25. Rankings on this page use graduates per year, because the federal data publishes no enrollment count by program.

What other job titles do marketing managers work under?+

Employers advertise this work under many names. O*NET records Brand Manager, Marketing Manager, Marketing Director, Business Development Manager among the most commonly reported, all mapping to SOC 11-2021.

About the data on this page

Rankings use IPEDS completions 2024–25, degrees awarded per year. That is the closest federal measure of how many people a program puts into a career, because no federal dataset publishes enrollment by program. Wages and employment come from BLS OEWS May 2025, growth and openings from BLS Employment Projections 2024-34, and which majors lead to which jobs from the NCES CIP 2020 to SOC 2018 crosswalk. Occupation descriptions, tasks, skills and tools are O*NET 30.3 (CC BY 4.0, U.S. Department of Labor/ETA).

  • BLS Occupational Employment & Wage Statistics

    May 2025

    Wages, employment counts, location quotients and metro breakdowns.

  • BLS Employment Projections

    2024–34

    Projected growth, annual openings and typical entry-level education.

  • IPEDS Completions

    2024-25 (provisional)

    Graduates per year by program and institution — the ranking metric.

  • College Scorecard, Field of Study

    2020-21 cohorts

    Median graduate earnings one year after completion, and median debt.

  • Census Post-Secondary Employment Outcomes

    latest available

    Graduate earnings 1/5/10 years out, where the state participates.

  • NCES CIP 2020 and the CIP-to-SOC 2018 crosswalk

    CIP 2020 / SOC 2018

    Which college programs officially lead to this occupation.

  • O*NET Database 30.3

    30.3

    Tasks, skills, knowledge, tools, job zone and alternate job titles.

    Official source →CC BY 4.0, U.S. Department of Labor / ETA

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