Best Advertising programs in Alabama, ranked by enrollment
Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire.
16 schools in Alabama run programs that feed this job, graduating 1,859 people a year. The job pays a median of $64,640 in Alabama across about 60 jobs (BLS OEWS May 2025).
Fields of study in Alabama that lead to this job
Grouped at the 4-digit CIP level. Numbers are graduates per year in this state.
4 programs in Alabama that lead to this job
Ranked by graduates per year in Alabama (IPEDS completions). Graduate earnings and debt are national College Scorecard figures reported at the 4-digit CIP level, so specializations within one field share a figure. Each program also links to its own Alabama page.
| # | Program | Graduates / yr | Share of pipeline | Schools | Grad earnings (1 yr) | Median debt |
|---|---|---|---|---|---|---|
| 1 | CIP 52.1401In Alabama → | 1,353 | 72.8% | 16 | $44,670 | $24,250 |
| 2 | CIP 09.0902In Alabama → | 309 | 16.6% | 2 | $39,658 | $24,500 |
| 3 | CIP 09.0903In Alabama → | 174 | 9.4% | 1 | $39,658 | $24,500 |
| 4 | CIP 09.0900In Alabama → | 23 | 1.2% | 2 | $39,658 | $24,500 |
Top 16 schools in Alabama
Ranked by graduates per year into this job. Graduate earnings are reported for 9 of the 16 schools in this state.
| # | School | Graduates / yr | Top feeder program | Grad earnings (1 yr) | Grad rate | Net price | Acceptance |
|---|---|---|---|---|---|---|---|
| 1 | The University of Alabama Tuscaloosa, AL Public · 3 feeder programs | 980 | Marketing/Marketing Management, General | $48,879 | 73% | — | 77% |
| 2 | Auburn University Auburn, AL Public · 2 feeder programs | 436 | Marketing/Marketing Management, General | $45,460 | 82% | — | 46% |
| 3 | University of Alabama at Birmingham Birmingham, AL Public · 1 feeder programs | 85 | Marketing/Marketing Management, General | $39,348 | 64% | — | 88% |
| 4 | University of South Alabama Mobile, AL Public · 2 feeder programs | 62 | Marketing/Marketing Management, General | $38,600 | 53% | — | 71% |
| 5 | Samford University Birmingham, AL Private not-for-profit · 1 feeder programs | 61 | Marketing/Marketing Management, General | $47,565 | 77% | $28,160 | 82% |
| 6 | Jacksonville State University Jacksonville, AL Public · 1 feeder programs | 58 | Marketing/Marketing Management, General | $38,458 | 55% | — | 78% |
| 7 | University of North Alabama Florence, AL Public · 1 feeder programs | 56 | Marketing/Marketing Management, General | $40,470 | 55% | — | 87% |
| 8 | University of Montevallo Montevallo, AL Public · 1 feeder programs | 38 | Marketing/Marketing Management, General | — | 54% | — | 54% |
| 9 | University of Alabama in Huntsville Huntsville, AL Public · 1 feeder programs | 31 | Marketing/Marketing Management, General | $40,225 | 64% | — | 69% |
| 10 | Alabama A & M University Normal, AL Public · 1 feeder programs | 21 | Marketing/Marketing Management, General | $25,945 | 24% | — | 58% |
| 11 | Auburn University at Montgomery Montgomery, AL Public · 1 feeder programs | 9 | Marketing/Marketing Management, General | — | 33% | — | 92% |
| 12 | Alabama State University Montgomery, AL Public · 1 feeder programs | 8 | Marketing/Marketing Management, General | — | 30% | — | 98% |
| 13 | Faulkner University Montgomery, AL Private not-for-profit · 1 feeder programs | 4 | Marketing/Marketing Management, General | — | 37% | $25,801 | 73% |
| 14 | University of West Alabama Livingston, AL Public · 1 feeder programs | 4 | Marketing/Marketing Management, General | — | 35% | — | 43% |
| 15 | Columbia Southern University Orange Beach, AL Private for-profit · 1 feeder programs | 3 | Marketing/Marketing Management, General | — | 33% | $15,554 | — |
| 16 | Oakwood University Huntsville, AL Private not-for-profit · 2 feeder programs | 3 | Marketing/Marketing Management, General | — | 45% | $23,870 | 45% |
All 16 schools in Alabama
Every school in Alabama with a program that feeds this job, ordered by graduates per year. Earnings are shown for the ranked schools above; open a school profile for the rest.
| School | City | Control | Graduates / yr | Feeder programs |
|---|---|---|---|---|
| The University of Alabama | Tuscaloosa | Public | 980 | 3 |
| Auburn University | Auburn | Public | 436 | 2 |
| University of Alabama at Birmingham | Birmingham | Public | 85 | 1 |
| University of South Alabama | Mobile | Public | 62 | 2 |
| Samford University | Birmingham | Private not-for-profit | 61 | 1 |
| Jacksonville State University | Jacksonville | Public | 58 | 1 |
| University of North Alabama | Florence | Public | 56 | 1 |
| University of Montevallo | Montevallo | Public | 38 | 1 |
| University of Alabama in Huntsville | Huntsville | Public | 31 | 1 |
| Alabama A & M University | Normal | Public | 21 | 1 |
| Auburn University at Montgomery | Montgomery | Public | 9 | 1 |
| Alabama State University | Montgomery | Public | 8 | 1 |
| Faulkner University | Montgomery | Private not-for-profit | 4 | 1 |
| University of West Alabama | Livingston | Public | 4 | 1 |
| Columbia Southern University | Orange Beach | Private for-profit | 3 | 1 |
What advertising and promotions managers earn in Alabama
What people already working in this job earn (BLS OEWS May 2025). Not graduate earnings.
U.S. median $133,660. Alabama pays below the national figure.
1.00× means the state has its expected share of these jobs.
Job outlook
Bureau of Labor Statistics Employment Projections, 2024 to 2034.
Growth and openings are national. The Bureau of Labor Statistics does not publish employment projections at state level, so these figures describe the occupation across the whole U.S., not this state alone.
How to get in
The full skills, tools, and day-to-day breakdown lives on the national Advertising and Promotions Managers page.
How to become a Advertising
Job zone 4 of 5 · SVP 7.0 to < 8.0- Typical entry education
- Bachelor's degree
- Work experience needed
- Less than 5 years
Most of these occupations require a four-year bachelor's degree, but some do not.
A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.
Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.
Top skills
The same job in other states
Where else this occupation employs the most people, and what it pays there.
Related careers in Alabama
Every major mapped to this job
The official federal mapping behind the rankings above.
All 4 majors mapped to Advertising and Promotions Managers4 of them graduated someone in the latest IPEDS year. NCES CIP 2020 → SOC 2018 crosswalk.+
- 09.0900Public Relations, Advertising, and Applied Communication
- 09.0902Public Relations/Image Management
- 09.0903Advertising
- 52.1401Marketing/Marketing Management, General
Common questions
Answers for people weighing advertising and promotions managers programs in Alabama.
What degree do you need to become an Advertising?+
Bachelor's degree is the typical entry-level education BLS reports for this occupation. The most common program people actually graduate from is Marketing/Marketing Management, General, which awarded 1,353 degrees in Alabama in 2024-25, 72.8% of everyone graduating from a program that feeds this career.
Which college majors lead to becoming an Advertising?+
The NCES CIP-to-SOC crosswalk maps 4 programs to this occupation. The largest are Marketing, Public Relations. Together they graduate about 1,859 people a year in Alabama.
How much do advertising and promotions managers earn in Alabama?+
The median is $64,640 a year (BLS OEWS May 2025). That is 51.6% below the U.S. median of $133,660. This is pay for people already working in the occupation, not the same thing as graduate earnings one year after finishing a degree.
Is demand for advertising and promotions managers growing?+
BLS projects a -2.2% change in employment between 2024 and 2034, decline, with roughly 2,100 openings a year nationally once retirements and job changes are counted.
How many schools offer programs for this career in Alabama?+
16 institutions in Alabama reported graduates from at least one of the 4 programs that feed this occupation in IPEDS 2024-25. Rankings on this page use graduates per year, because the federal data publishes no enrollment count by program.
What other job titles do advertising and promotions managers work under?+
Employers advertise this work under many names. O*NET records Promotions Manager, Promotions Director, Communications Manager, Advertising Manager (Ad Manager) among the most commonly reported, all mapping to SOC 11-2011.
About the data on this page
Rankings use IPEDS completions 2024–25, degrees awarded per year. That is the closest federal measure of how many people a program puts into a career, because no federal dataset publishes enrollment by program. Wages and employment come from BLS OEWS May 2025, growth and openings from BLS Employment Projections 2024-34, and which majors lead to which jobs from the NCES CIP 2020 to SOC 2018 crosswalk. Occupation descriptions, tasks, skills and tools are O*NET 30.3 (CC BY 4.0, U.S. Department of Labor/ETA).
BLS Occupational Employment & Wage Statistics
May 2025Wages, employment counts, location quotients and metro breakdowns.
BLS Employment Projections
2024–34Projected growth, annual openings and typical entry-level education.
IPEDS Completions
2024-25 (provisional)Graduates per year by program and institution — the ranking metric.
College Scorecard, Field of Study
2020-21 cohortsMedian graduate earnings one year after completion, and median debt.
Census Post-Secondary Employment Outcomes
latest availableGraduate earnings 1/5/10 years out, where the state participates.
NCES CIP 2020 and the CIP-to-SOC 2018 crosswalk
CIP 2020 / SOC 2018Which college programs officially lead to this occupation.
O*NET Database 30.3
30.3Tasks, skills, knowledge, tools, job zone and alternate job titles.
Official source →CC BY 4.0, U.S. Department of Labor / ETA
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