South Carolina·Management Occupations·SOC 11-2011

Best Advertising programs in South Carolina, ranked by enrollment

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire.

14 schools in South Carolina run programs that feed this job, graduating 1,509 people a year. The job pays a median of $156,300 in South Carolina across about jobs (BLS OEWS May 2025).

Also calledPromotions ManagerPromotions DirectorCommunications ManagerAdvertising Manager (Ad Manager)Brand ManagerLeague ManagerMedia DirectorMedia Promoter
Graduates / yr
1,509
in South Carolina
Median pay · South Carolina
$156,300
BLS OEWS May 2025
Jobs in state
people employed
Schools
14
with a feeder program
Avg graduation rate
56%
across those schools
Median net price
$21,848
per year, IPEDS

Fields of study in South Carolina that lead to this job

Grouped at the 4-digit CIP level. Numbers are graduates per year in this state.

4 programs in South Carolina that lead to this job

Ranked by graduates per year in South Carolina (IPEDS completions). Graduate earnings and debt are national College Scorecard figures reported at the 4-digit CIP level, so specializations within one field share a figure. Each program also links to its own South Carolina page.

Degree programs that lead to this occupation, ranked by graduates per year
#ProgramGraduates / yrShare of pipelineSchoolsGrad earnings (1 yr)Median debt
11,299
86.1%
13$44,670$24,250
2116
7.7%
2$39,658$24,500
388
5.8%
1$39,658$24,500
46
0.4%
1$39,658$24,500

Top 14 schools in South Carolina

Ranked by graduates per year into this job. Graduate earnings are reported for 9 of the 14 schools in this state.

Schools ranked by graduates per year into this occupation
#SchoolGraduates / yrTop feeder programGrad earnings (1 yr)Grad rateNet priceAcceptance
1Clemson University
Clemson, SC Public · 1 feeder programs
528Marketing/Marketing Management, General$47,60687%38%
2University of South Carolina - Columbia
Columbia, SC Public · 3 feeder programs
505Marketing/Marketing Management, General$52,37479%60%
3Coastal Carolina University
Conway, SC Public · 2 feeder programs
183Marketing/Marketing Management, General$35,92448%75%
4College of Charleston
Charleston, SC Public · 1 feeder programs
119Marketing/Marketing Management, General$40,72366%60%
5Anderson University
Anderson, SC Private not-for-profit · 1 feeder programs
32Marketing/Marketing Management, General$37,06666%$24,81255%
6Francis Marion University
Florence, SC Public · 1 feeder programs
30Marketing/Marketing Management, General$32,49443%86%
7University of South Carolina - Upstate
Spartanburg, SC Public · 1 feeder programs
30Marketing/Marketing Management, General43%67%
8Citadel Military College of South Carolina
Charleston, SC Public · 1 feeder programs
21Marketing/Marketing Management, General75%23%
9Charleston Southern University
Charleston, SC Private not-for-profit · 1 feeder programs
18Marketing/Marketing Management, General47%$21,84896%
10Winthrop University
Rock Hill, SC Public · 1 feeder programs
15Public Relations/Image Management$40,48757%79%
11North Greenville University
Tigerville, SC Private not-for-profit · 1 feeder programs
11Marketing/Marketing Management, General$33,77255%$20,32767%
12Claflin University
Orangeburg, SC Private not-for-profit · 1 feeder programs
8Marketing/Marketing Management, General$26,01452%$23,69865%
13Benedict College
Columbia, SC Private not-for-profit · 1 feeder programs
6Marketing/Marketing Management, General24%$19,58996%
14South Carolina State University
Orangeburg, SC Public · 1 feeder programs
3Marketing/Marketing Management, General37%83%

All 14 schools in South Carolina

Every school in South Carolina with a program that feeds this job, ordered by graduates per year. Earnings are shown for the ranked schools above; open a school profile for the rest.

All schools in South Carolina that feed this occupation
SchoolCityControlGraduates / yrFeeder programs
Clemson UniversityClemsonPublic5281
University of South Carolina - ColumbiaColumbiaPublic5053
Coastal Carolina UniversityConwayPublic1832
College of CharlestonCharlestonPublic1191
Anderson UniversityAndersonPrivate not-for-profit321
Francis Marion UniversityFlorencePublic301
University of South Carolina - UpstateSpartanburgPublic301
Citadel Military College of South CarolinaCharlestonPublic211
Charleston Southern UniversityCharlestonPrivate not-for-profit181
Winthrop UniversityRock HillPublic151
North Greenville UniversityTigervillePrivate not-for-profit111
Claflin UniversityOrangeburgPrivate not-for-profit81
Benedict CollegeColumbiaPrivate not-for-profit61
South Carolina State UniversityOrangeburgPublic31

What advertising and promotions managers earn in South Carolina

What people already working in this job earn (BLS OEWS May 2025). Not graduate earnings.

Median annual in South Carolina
$156,300
Mean annual
$156,030
Jobs in state
What the range looks like
10th pct$88,030Median$156,30090th pct$217,100
Versus the national median
+16.9%

U.S. median $133,660. South Carolina pays above the national figure.

Metro areas in South Carolina

Charleston-North Charleston, SC
$170,000median
40 jobs
Greenville-Anderson-Greer, SC
$150,000median
Columbia, SC
$159,950median
50 jobs

Job outlook

Bureau of Labor Statistics Employment Projections, 2024 to 2034.

Projected growth 2024–34
-2.2%
Decline
Openings per year
2,100
new jobs plus replacements
Employment change
-600
27,000 → 26,400
Typical entry education
Bachelor's degree

Growth and openings are national. The Bureau of Labor Statistics does not publish employment projections at state level, so these figures describe the occupation across the whole U.S., not this state alone.

How to get in

The full skills, tools, and day-to-day breakdown lives on the national Advertising and Promotions Managers page.

How to become a Advertising

Job zone 4 of 5 · SVP 7.0 to < 8.0
Typical entry education
Bachelor's degree
Work experience needed
Less than 5 years

Most of these occupations require a four-year bachelor's degree, but some do not.

A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

Top skills

Active ListeningCritical ThinkingSpeakingReading ComprehensionWritingMonitoring

The same job in other states

Where else this occupation employs the most people, and what it pays there.

Related careers in South Carolina

Every major mapped to this job

The official federal mapping behind the rankings above.

All 4 majors mapped to Advertising and Promotions Managers4 of them graduated someone in the latest IPEDS year. NCES CIP 2020 → SOC 2018 crosswalk.+
  • 09.0900Public Relations, Advertising, and Applied Communication
  • 09.0902Public Relations/Image Management
  • 09.0903Advertising
  • 52.1401Marketing/Marketing Management, General

Common questions

Answers for people weighing advertising and promotions managers programs in South Carolina.

What degree do you need to become an Advertising?+

Bachelor's degree is the typical entry-level education BLS reports for this occupation. The most common program people actually graduate from is Marketing/Marketing Management, General, which awarded 1,299 degrees in South Carolina in 2024-25, 86.1% of everyone graduating from a program that feeds this career.

Which college majors lead to becoming an Advertising?+

The NCES CIP-to-SOC crosswalk maps 4 programs to this occupation. The largest are Marketing, Public Relations. Together they graduate about 1,509 people a year in South Carolina.

How much do advertising and promotions managers earn in South Carolina?+

The median is $156,300 a year (BLS OEWS May 2025). That is 16.9% above the U.S. median of $133,660. This is pay for people already working in the occupation, not the same thing as graduate earnings one year after finishing a degree.

Is demand for advertising and promotions managers growing?+

BLS projects a -2.2% change in employment between 2024 and 2034, decline, with roughly 2,100 openings a year nationally once retirements and job changes are counted.

How many schools offer programs for this career in South Carolina?+

14 institutions in South Carolina reported graduates from at least one of the 4 programs that feed this occupation in IPEDS 2024-25. Rankings on this page use graduates per year, because the federal data publishes no enrollment count by program.

What other job titles do advertising and promotions managers work under?+

Employers advertise this work under many names. O*NET records Promotions Manager, Promotions Director, Communications Manager, Advertising Manager (Ad Manager) among the most commonly reported, all mapping to SOC 11-2011.

Advertising and Promotions Managers in other statesTexasOhioGeorgiaUtahPennsylvaniaMichiganNew YorkIllinois

About the data on this page

Rankings use IPEDS completions 2024–25, degrees awarded per year. That is the closest federal measure of how many people a program puts into a career, because no federal dataset publishes enrollment by program. Wages and employment come from BLS OEWS May 2025, growth and openings from BLS Employment Projections 2024-34, and which majors lead to which jobs from the NCES CIP 2020 to SOC 2018 crosswalk. Occupation descriptions, tasks, skills and tools are O*NET 30.3 (CC BY 4.0, U.S. Department of Labor/ETA).

  • BLS Occupational Employment & Wage Statistics

    May 2025

    Wages, employment counts, location quotients and metro breakdowns.

  • BLS Employment Projections

    2024–34

    Projected growth, annual openings and typical entry-level education.

  • IPEDS Completions

    2024-25 (provisional)

    Graduates per year by program and institution — the ranking metric.

  • College Scorecard, Field of Study

    2020-21 cohorts

    Median graduate earnings one year after completion, and median debt.

  • Census Post-Secondary Employment Outcomes

    latest available

    Graduate earnings 1/5/10 years out, where the state participates.

  • NCES CIP 2020 and the CIP-to-SOC 2018 crosswalk

    CIP 2020 / SOC 2018

    Which college programs officially lead to this occupation.

  • O*NET Database 30.3

    30.3

    Tasks, skills, knowledge, tools, job zone and alternate job titles.

    Official source →CC BY 4.0, U.S. Department of Labor / ETA

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