Sales and Related Occupations·SOC 41-1012

Best degree programs for First-Line Supervisors of Non-Retail Sales Workers, ranked by enrollment

3 college programs and 104 schools train First-Line Supervisors of Non-Retail Sales Workers. Compare graduates per year, cost and pay, $87,520 median wage, 214,390 U.S. jobs. Federal data.

3 college programs at 104 schools train first-line supervisors of non-retail sales workers, graduating 2,280 people a year (IPEDS completions). The largest is Selling Skills and Sales Operations. The job pays a median of $87,520 (BLS OEWS May 2025).

Graduates / yr
2,280
from every feeder program
Median annual wage
$87,520
BLS OEWS May 2025
Projected growth
0.0%
Little or no change
Openings / yr
24,800
new plus replacement
Schools
104
with a feeder program
States with jobs
33
BLS reports wages

About first-line supervisors of non-retail sales workers

Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties such as budgeting, accounting, and personnel work, in addition to supervisory duties.

Also calledSales LeaderSales SupervisorReservations SupervisorCustomer Service SupervisorSales CounselorShift SupervisorSales Team LeaderDry Cleaning ManagerTelesales SupervisorTerritory SupervisorBulk Plant SupervisorDesk Clerks Supervisor

Fields of study that lead to this job

Grouped at the 4-digit CIP level, the tier our program pages are built on. Numbers are graduates per year.

3 degree programs that lead to this job

Ranked by graduates per year (IPEDS completions). Graduate earnings and debt are College Scorecard figures for people who finished the program, reported at the 4-digit CIP level, so specializations within one field share a figure. That is a different measurement from the occupation-wide wages further down this page.

Degree programs that lead to this occupation, ranked by graduates per year
#ProgramGraduates / yrShare of pipelineSchoolsGrad earnings (1 yr)Median debt
1
CIP 52.1804
1,847
81.0%
85$50,281$24,250
2
CIP 52.1899
229
10.0%
12$50,281$24,250
3
CIP 52.1909
204
8.9%
8$35,157$26,750

Top 50 schools by graduates into this job

Counting every feeder program a school offers, not just its largest one.

Schools ranked by graduates per year into this occupation
#SchoolGraduates / yrTop feeder programGrad rateNet priceAcceptance
1Kansas State University
Manhattan, KS Public · 1 feeder programs
136Selling Skills and Sales Operations71%82%
2Weber State University
Ogden, UT Public · 1 feeder programs
134Selling Skills and Sales Operations46%
3University of Kentucky
Lexington, KY Public · 1 feeder programs
122Selling Skills and Sales Operations71%93%
4Iowa State University
Ames, IA Public · 1 feeder programs
110Selling Skills and Sales Operations75%89%
5Purdue University - Main Campus
West Lafayette, IN Public · 1 feeder programs
108Selling Skills and Sales Operations83%50%
6University of Missouri - Columbia
Columbia, MO Public · 1 feeder programs
100General Merchandising, Sales, and Related Marketing Operations, Other75%78%
7East Carolina University
Greenville, NC Public · 1 feeder programs
96Selling Skills and Sales Operations63%89%
8Saint Joseph's University - Philadelphia
Philadelphia, PA Private not-for-profit · 1 feeder programs
80Special Products Marketing Operations79%$34,41889%
9Oklahoma State University - Main Campus
Stillwater, OK Public · 1 feeder programs
68Selling Skills and Sales Operations68%75%
10Purdue University Global
West Lafayette, IN Public · 1 feeder programs
66Selling Skills and Sales Operations50%
11Dallas College
Dallas, TX Public · 1 feeder programs
62Special Products Marketing Operations32%
12Santa Monica College
Santa Monica, CA Public · 1 feeder programs
56Selling Skills and Sales Operations36%
13Utah Valley University
Orem, UT Public · 1 feeder programs
53Selling Skills and Sales Operations45%
14Miami University - Oxford
Oxford, OH Public · 1 feeder programs
48Selling Skills and Sales Operations80%75%
15Washington State University
Pullman, WA Public · 1 feeder programs
46Selling Skills and Sales Operations60%87%
16Georgia State University
Atlanta, GA Public · 1 feeder programs
44General Merchandising, Sales, and Related Marketing Operations, Other53%55%
17Fox Valley Technical College
Appleton, WI Public · 1 feeder programs
40Selling Skills and Sales Operations65%
18North Dakota State University - Main Campus
Fargo, ND Public · 1 feeder programs
39Selling Skills and Sales Operations64%95%
19Century College
White Bear Lake, MN Public · 1 feeder programs
38Special Products Marketing Operations31%
20Chattahoochee Technical College
Marietta, GA Public · 1 feeder programs
35Selling Skills and Sales Operations38%
21Robert Morris University
Moon Township, PA Private not-for-profit · 1 feeder programs
34Selling Skills and Sales Operations66%$24,17590%
22Santa Rosa Junior College
Santa Rosa, CA Public · 1 feeder programs
33Selling Skills and Sales Operations37%
23Commonwealth University of Pennsylvania
Bloomsburg, PA Public · 1 feeder programs
30Selling Skills and Sales Operations54%93%
24Lake Land College
Mattoon, IL Public · 1 feeder programs
30Selling Skills and Sales Operations58%
25Northeast State Community College
Blountville, TN Public · 1 feeder programs
30Selling Skills and Sales Operations33%
26Kent State University at Kent
Kent, OH Public · 1 feeder programs
29Selling Skills and Sales Operations64%86%
27McHenry County College
Crystal Lake, IL Public · 1 feeder programs
28Selling Skills and Sales Operations37%
28Sullivan University
Louisville, KY Private for-profit · 1 feeder programs
27General Merchandising, Sales, and Related Marketing Operations, Other71%$29,703
29University of Louisville
Louisville, KY Public · 1 feeder programs
27Selling Skills and Sales Operations61%79%
30University of Minnesota - Duluth
Duluth, MN Public · 1 feeder programs
27Selling Skills and Sales Operations65%89%
31Western Kentucky University
Bowling Green, KY Public · 1 feeder programs
25General Merchandising, Sales, and Related Marketing Operations, Other56%94%
32University of Alabama at Birmingham
Birmingham, AL Public · 1 feeder programs
24Selling Skills and Sales Operations64%88%
33William Paterson University of New Jersey
Wayne, NJ Public · 1 feeder programs
20Selling Skills and Sales Operations44%90%
34Cleveland State University
Cleveland, OH Public · 1 feeder programs
19Selling Skills and Sales Operations51%91%
35University of Central Oklahoma
Edmond, OK Public · 1 feeder programs
18Selling Skills and Sales Operations37%78%
36Brigham Young University - Idaho
Rexburg, ID Private not-for-profit · 1 feeder programs
17Selling Skills and Sales Operations55%$6,76096%
37Danville Area Community College
Danville, IL Public · 1 feeder programs
17Selling Skills and Sales Operations45%
38Ensign College
Salt Lake City, UT Private not-for-profit · 1 feeder programs
17Selling Skills and Sales Operations43%$11,149
39Washtenaw Community College
Ann Arbor, MI Public · 1 feeder programs
16Selling Skills and Sales Operations33%
40Ball State University
Muncie, IN Public · 1 feeder programs
14Selling Skills and Sales Operations62%85%
41Clark College
Vancouver, WA Public · 1 feeder programs
14Selling Skills and Sales Operations39%
42University of Wisconsin - Stevens Point
Stevens Point, WI Public · 1 feeder programs
13Selling Skills and Sales Operations51%92%
43University of Wisconsin - Whitewater
Whitewater, WI Public · 2 feeder programs
13Selling Skills and Sales Operations59%86%
44Allan Hancock College
Santa Maria, CA Public · 1 feeder programs
12Selling Skills and Sales Operations26%
45Des Moines Area Community College
Ankeny, IA Public · 1 feeder programs
12Selling Skills and Sales Operations39%
46Miami University - Hamilton
Hamilton, OH Public · 1 feeder programs
12Selling Skills and Sales Operations25%
47University of Akron Main Campus
Akron, OH Public · 1 feeder programs
12Selling Skills and Sales Operations52%60%
48Clemson University
Clemson, SC Public · 1 feeder programs
10Special Products Marketing Operations87%38%
49College of Lake County
Grayslake, IL Public · 1 feeder programs
9Selling Skills and Sales Operations37%
50Joliet Junior College
Joliet, IL Public · 1 feeder programs
9Selling Skills and Sales Operations21%

What first-line supervisors of non-retail sales workers earn

What people already working in this job earn (BLS OEWS May 2025). Not graduate earnings.

Median annual wage
$87,520
Mean annual
$99,370
Median hourly
$42.08/hr
People employed
214,390
What the range looks like
10th pct$50,320Median$87,52090th pct$164,070

Top-paying metro areas

Boulder, CO
$136,380median
730 jobs
Greeley, CO
$113,460median
240 jobs
Denver-Aurora-Centennial, CO
$115,390median
5,430 jobs
Durham-Chapel Hill, NC
$102,300median
660 jobs
New York-Newark-Jersey City, NY-NJ
$116,980median
18,300 jobs
Boston-Cambridge-Newton, MA-NH
$122,870median
4,470 jobs
Kiryas Joel-Poughkeepsie-Newburgh, NY
$112,140median
350 jobs
San Francisco-Oakland-Fremont, CA
$105,130median
2,420 jobs

Job outlook

Bureau of Labor Statistics Employment Projections, 2024 to 2034.

Projected growth 2024–34
0.0%
Little or no change
Openings per year
24,800
new jobs plus replacements
Employment change
0
320,000 → 320,000
Typical entry education
High school diploma or equivalent

Where the jobs are, state by state

Pick a state for in-state pay, the schools there, and the programs they run.

This occupation state by state: pay, jobs, and schools
StateMedian payJobsConcentrationSchoolsGraduates / yr
Utah$81,6001,8500.77×5206
Kentuckymoderate$73,3202,0900.76×4201
Indiana$84,6503,8200.87×6194
Ohio$81,7205,9800.78×11148
Pennsylvaniamoderate$82,8705,9300.71×3144
Kansaslimited$74,2208400.42×1136
Iowamoderate$89,6402,5301.18×3123
Illinois$88,8205,2800.63×11112
Californiamoderate$81,14019,6000.78×4104
Missourilimited$79,4402,9100.72×2103
North Carolinalimited$91,20011,0801.63×196
Wisconsin$91,9804,9301.22×992
Georgiamoderate$82,40010,4601.55×490
Oklahomalimited$74,8402,6201.11×286
Minnesota$88,5102,1300.52×784
Texaslimited$74,59020,6901.07×271
Washingtonmoderate$95,1504,8300.99×467
North Dakotalimited$79,0603100.52×245
Tennesseelimited$85,9804,5101.00×231
Michiganmoderate$80,1703,4900.57×325
Alabamalimited$77,0702,4100.83×124
New Jerseylimited$99,03010,3701.75×222
Idaholimited$78,2009700.82×117
South Carolinalimited$77,1303,2301.02×110
Coloradolimited$110,4508,2302.08×17
Massachusettslimited$115,1505,4901.09×27
Nebraskalimited$82,9801,8701.32×27
New Yorklimited$121,78016,8701.26×27
Virginialimited$98,1709,0201.59×17
Arizonalimited$82,3502,5500.57×15
Floridalimited$81,65015,1201.10×13
Mississippilimited$68,1801,8601.16×12
Wyominglimited$80,2302600.68×12

Skills and tools

From O*NET, the U.S. Department of Labor's occupational database. Importance is a 1 to 5 scale.

What they do day to day

  • Monitor sales staff performance to ensure that goals are met.
  • Provide staff with assistance in performing difficult or complicated duties.
  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or performing specific services.
  • Listen to and resolve customer complaints regarding services, products, or personnel.
  • Keep records pertaining to purchases, sales, and requisitions.
  • Hire, train, and evaluate personnel.
  • Confer with company officials to develop methods and procedures to increase sales, expand markets, and promote business.
  • Plan and prepare work schedules, and assign employees to specific duties.

Skills

  • Speaking4.0
  • Monitoring4.0
  • Active Listening4.0
  • Writing3.6
  • Critical Thinking3.6
  • Reading Comprehension3.6
  • Active Learning3.5
  • Learning Strategies3.3

Knowledge areas

  • Customer and Personal Service4.0
  • Administration and Management3.9
  • English Language3.8
  • Personnel and Human Resources3.5
  • Economics and Accounting3.4
  • Sales and Marketing3.3

Abilities

  • Oral Comprehension4.0
  • Speech Recognition4.0
  • Oral Expression4.0
  • Speech Clarity3.9
  • Deductive Reasoning3.8
  • Inductive Reasoning3.8

Core activities

  • Communicating with Supervisors, Peers, or Subordinates4.6
  • Coaching and Developing Others4.4
  • Making Decisions and Solving Problems4.4
  • Guiding, Directing, and Motivating Subordinates4.4
  • Getting Information4.4
  • Identifying Objects, Actions, and Events4.3

Tools and technology

hotmarks an O*NET hot technology
Cisco WebexhotMicrosoft AccesshotMicrosoft ExcelhotMicrosoft Office softwarehotMicrosoft OutlookhotMicrosoft PowerPointhotMicrosoft ProjecthotMicrosoft WordhotSalesforce softwarehotSAP softwarehot

How to get in

How to become a First-Line Supervisors of Non-Retail Sales Worker

Job zone 4 of 5 · SVP 7.0 to < 8.0
Typical entry education
High school diploma or equivalent
Work experience needed
Less than 5 years

Most of these occupations require a four-year bachelor's degree, but some do not.

A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

Every major mapped to this job

The official federal mapping behind the rankings above.

All 3 majors mapped to First-Line Supervisors of Non-Retail Sales Workers3 of them graduated someone in the latest IPEDS year. NCES CIP 2020 → SOC 2018 crosswalk.+
  • 52.1804Selling Skills and Sales Operations
  • 52.1899General Merchandising, Sales, and Related Marketing Operations, Other
  • 52.1909Special Products Marketing Operations

Related careers

Jobs O*NET identifies as close to this one, with their own pay and outlook.

Common questions

What degree do you need to become a First-Line Supervisors of Non-Retail Sales Worker?+

High school diploma or equivalent is the typical entry-level education BLS reports for this occupation. The most common program people actually graduate from is Selling Skills and Sales Operations, which awarded 1,847 degrees in 2024-25, 81.0% of everyone graduating from a program that feeds this career.

Which college majors lead to becoming a First-Line Supervisors of Non-Retail Sales Worker?+

The NCES CIP-to-SOC crosswalk maps 3 programs to this occupation. The largest are General Sales, Specialized Sales. Together they graduate about 2,280 people a year.

How much do first-line supervisors of non-retail sales workers earn?+

The median is $87,520 a year (BLS OEWS May 2025). The middle range runs from $50,320 at the 10th percentile to $164,070 at the 90th. This is pay for people already working in the occupation, not the same thing as graduate earnings one year after finishing a degree.

Is demand for first-line supervisors of non-retail sales workers growing?+

BLS projects a +0.0% change in employment between 2024 and 2034, little or no change, with roughly 24,800 openings a year nationally once retirements and job changes are counted.

How many schools offer programs for this career?+

104 institutions reported graduates from at least one of the 3 programs that feed this occupation in IPEDS 2024-25. Rankings on this page use graduates per year, because the federal data publishes no enrollment count by program.

What other job titles do first-line supervisors of non-retail sales workers work under?+

Employers advertise this work under many names. O*NET records Sales Leader, Sales Supervisor, Reservations Supervisor, Customer Service Supervisor among the most commonly reported, all mapping to SOC 41-1012.

Programs that lead hereGeneral SalesSpecialized Sales

About the data on this page

Rankings use IPEDS completions 2024-25, degrees awarded per year. That is the closest federal measure of how many people a program puts into a career, because no federal dataset publishes enrollment by program. Wages and employment come from BLS OEWS May 2025, growth and openings from BLS Employment Projections 2024-34, and which majors lead to which jobs from the NCES CIP 2020 to SOC 2018 crosswalk. Occupation descriptions, tasks, skills and tools are O*NET 30.3 (CC BY 4.0, U.S. Department of Labor/ETA).

  • BLS Occupational Employment & Wage Statistics

    May 2025

    Wages, employment counts, location quotients and metro breakdowns.

  • BLS Employment Projections

    2024–34

    Projected growth, annual openings and typical entry-level education.

  • IPEDS Completions

    2024-25 (provisional)

    Graduates per year by program and institution — the ranking metric.

  • College Scorecard, Field of Study

    2020-21 cohorts

    Median graduate earnings one year after completion, and median debt.

  • Census Post-Secondary Employment Outcomes

    latest available

    Graduate earnings 1/5/10 years out, where the state participates.

  • NCES CIP 2020 and the CIP-to-SOC 2018 crosswalk

    CIP 2020 / SOC 2018

    Which college programs officially lead to this occupation.

  • O*NET Database 30.3

    30.3

    Tasks, skills, knowledge, tools, job zone and alternate job titles.

    Official source →CC BY 4.0, U.S. Department of Labor / ETA

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