BaccalaureatePrivate nonprofitHSI

Hallmark University

San Antonio, Texas·Private not-for-profit, 4-year or above·Southwest·hallmarkuniversity.edu
6-yr Graduation
66%
+35.0pp vs Baccalaureate
Total enrollment
836
peer median 787
Avg net price
$11,130
-$4.4k vs Baccalaureate
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About

Hallmark University is a private university in San Antonio, Texas.

Admissions & acceptance rate

First-time freshman admissions: how selective the college is, and how many admitted students choose to enroll.

Applied
224
224 candidates competed
Admitted
115
51.3% acceptance rate
Enrolled
113
98.3% yield

Graduation rate & outcomes

Completion, retention, and the equity gap between Pell and non-Pell students.

Overall completion
66%+35.0pp vs Baccalaureate
4-year graduation
58%
6-year graduation (bachelor’s)
58%
Full-time retention
74%

Pell equity

3.0pp gap
Pell recipients
67%
Non-Pell
70%

Non-Pell students graduate at a 3.0-point higher rate than Pell recipients.

Program outcomes

Federal Program Performance Data: how each program's graduate earnings and debt measure up under Financial Value Transparency and Gainful Employment.

Of 17 Title IV programs, 6 pass the federal Gainful Employment test and 0 fail. 11 have graduate earnings too small to publish, so they carry no pass/fail verdict.

Total programs
17
Passing
6
35.3% of portfolio
Failing (GE)
0
0.0% of portfolio
Fail rate
0.0%
-0.6pp vs 0.6% national

Pass / fail distribution

17programs
  • Passing6 · 35.3%
  • No Data11 · 64.7%
  • Failing0 · 0.0%

Severity spectrum

Critical
0
Severe
0
Recoverable
0
At Risk
0
Watch
1
Safe
5
No data
11

Tiers band programs by how far graduate earnings sit above or below the benchmark, from Critical (below −15%) through Safe (above +25%). No data means earnings were privacy-suppressed.

Earnings premium gap

Graduate earnings versus the federal benchmark, worst gaps first.

6
Computer and Information Sciences General
Associate Degree · Computer And Information Sciences And Support Services
+10.9%
$36,911 vs $33,298
Computer Systems Networking and Telecommunications
Associate Degree · Computer And Information Sciences And Support Services
+37.2%
$45,698 vs $33,298
Business Administration Management and Operations
Bachelor Degree · Business, Management, Marketing, And Related Support Services
+45.0%
$48,295 vs $33,298
Computer/Information Technology Administration and Management
Bachelor Degree · Computer And Information Sciences And Support Services
+75.7%
$58,501 vs $33,298
Vehicle Maintenance and Repair Technologies/Technicians
Associate Degree · Mechanic And Repair Technologies/Technicians
+89.2%
$62,986 vs $33,298
Registered Nursing Nursing Administration Nursing Research and Clinical Nursing
Associate Degree · Health Professions And Related Clinical Sciences
+160.1%
$86,615 vs $33,298

Debt vs earnings

Median completer debt against median graduate earnings, highest burden first.

6
Business Administration Management and Operations
Bachelor Degree · Business, Management, Marketing, And Related Support Services
79%
$38,344 debt · $48,295 earn
Computer/Information Technology Administration and Management
Bachelor Degree · Computer And Information Sciences And Support Services
62%
$36,118 debt · $58,501 earn
Computer and Information Sciences General
Associate Degree · Computer And Information Sciences And Support Services
47%
$17,245 debt · $36,911 earn
Computer Systems Networking and Telecommunications
Associate Degree · Computer And Information Sciences And Support Services
42%
$19,240 debt · $45,698 earn
Vehicle Maintenance and Repair Technologies/Technicians
Associate Degree · Mechanic And Repair Technologies/Technicians
32%
$20,000 debt · $62,986 earn
Registered Nursing Nursing Administration Nursing Research and Clinical Nursing
Associate Degree · Health Professions And Related Clinical Sciences
26%
$22,776 debt · $86,615 earn

Accreditation status & history

Who accredits the institution, current standing, and any past actions.

AccreditedInstitutional accreditor

Accrediting Commission of Career Schools and Colleges

Accredited since 1986Next review Apr 2030

Action history · 2

  1. Nov 2025Renewal of Accreditation
    Accrediting Commission of Career Schools and Colleges
  2. Jun 2022Renewal of Accreditation
    Accrediting Commission of Career Schools and Colleges

Source: U.S. Dept. of Education

Tuition & cost

What families actually pay, broken down by family income.

Net price by family income

Aid exceeds costFamily pays
$0–30k$9,387
$30–48k$9,799
$48–75k$11,096
$75–110k$15,398
$110k+$14,922

Negative values mean aid exceeds the published cost of attendance for that income band.

Avg net price (private)
$11,130
-$4,358vs Baccalaureate median $15,489
Federal loans
57.5%

Federal aid volume & trends

Pell grants and federal Direct Loan volume disbursed to students, and how they've trended.

In AY 2024–25, 634 students received $4.5M in Pell grants, alongside $5.1M in federal Direct Loans.

Pell recipients
634
AY 2024–25
Pell disbursed
$4.5M
$4,514,632 total
Direct Loans
$5.1M
1,040 loan awards

Pell recipients · 5-year trend

1k
20
1k
21
1k
22
1k
23
1k
24

Loan volume by type · AY 2024–25

Subsidized$2.1M
473 loan awards
Unsubsidized · UG$2.1M
466 loan awards
Unsubsidized · Grad$350K
32 loan awards
Parent PLUS$434K
69 loan awards

Loan awards count each loan type a student holds, not unique borrowers; one student may carry several (e.g. subsidized and unsubsidized), so the per-type figures are the reliable detail.

Source: U.S. Dept. of Education

Student loan default rate

The share of student borrowers who default on federal loans within three years, against the national benchmark.

Of 308 borrowers who entered repayment, 0 (0.0%) defaulted within three years below the 2.3% national rate.

Default rate
0.0%
-2.3pp vs 2.3% national
Borrowers in repayment
308
Defaulted
0
Measurement window
3 years
Federal CDR standard

Default rate vs national, by cohort

2016
2.3%
2017
1.6%
2018
1.0%
2019
0.0%
2020*
0.0%
This institutionNational rate

* Cohorts 2020 and later read near 0% because the federal COVID-19 payment pause (CARES Act) suspended defaults nationwide. These years reflect a national policy, not institutional performance; the 2019 cohort is the last measured under normal repayment.

Source: U.S. Dept. of Education

Academic programs at Hallmark

Top program areas ranked by completions.

Distinct CIP programs10
UndergraduateOffered
GraduateOffered

Top program families by completions

354 total completions
01Mechanic
11532.5%
02Computer Sciences
8524.0%
03Business
8423.7%
04Health Professions
5615.8%
05Transportation
144.0%

Enrollment trends & demographics

Fall headcount, 12-month unduplicated enrollment, and student body composition.

Fall total
836
12-mo unduplicated
1,123
Undergraduate
1,003
Graduate
120

Gender split

Men
65%731
Women
35%392

Race / ethnicity composition

Hispanic
47.3%
White
26.8%
Black
12.6%
Two or more
6.8%
Asian
3.8%
Unknown
1.5%
American Indian / Alaska Native
0.6%
Native Hawaiian / Pacific Islander
0.6%

Campus safety & crime statistics

Reported on-campus crimes over the last three years, including violence and hate crimes.

Criminal offenses · per 1,000 students
3.42
3 offenses · 876 students

3-year trend

7.092 yrs ago0.001 yr ago3.42Latest
Offenses · 3-yr
10
Last three years
VAWA · 3-yr
0
DV, dating, stalking
Hate crimes · 3-yr
0
Res-hall fires · 3-yr
0

Criminal offenses by type

Motor vehicle theft
3

By location

3total
  • Non-campus2
  • Public property1

VAWA offenses

0
Domestic violence
0
Dating violence
0
Stalking
0 total under the Violence Against Women Act.

Hate crimes by bias

No hate crimes reported.

Arrests vs disciplinary referrals

CategoryArrestsReferrals
Weapons00
Drugs00
Liquor00

Residence-hall fires

No residence-hall fires reported.

Source: U.S. Dept. of Education

Student-faculty ratio

Student-to-faculty ratio and instructional staff counts.

Student-to-faculty
15.0:1
Instructional staff (full-time equivalent)
35

Hallmark vs Peer comparison

The peer institutions Hallmark selected for federal comparison reporting.

GraduationRetentionSelectivityEnrollmentAffordabilityYield
This institutionPeer median

A larger shape on any axis means this institution outperforms its peers on that dimension. For acceptance rate and net price, lower raw values are inverted so "more selective" and "more affordable" appear larger.

Carnegie
SubjectHallmark University
66%836$11,130Baccalaureate
Howard Payne University
28%67.4%809$25,255Baccalaureate
Huston-Tillotson University
34%39.1%1,059$19,847Baccalaureate
Jarvis Christian University
15%622$10,409Baccalaureate
Southwestern Adventist University
52%78.4%764$20,581Baccalaureate
Texas College
14%614$10,650Baccalaureate
Peer group median31%67.4%787$15,489

Frequently asked questions about Hallmark University

Quick answers to the questions most often asked about Hallmark.

What is the graduation rate at Hallmark University?

Hallmark University reports a 6-year graduation rate of 66% per the latest IPEDS.

How many students attend Hallmark University?

Hallmark University reports a total enrollment of 836 students per the latest IPEDS.

What is the average net price at Hallmark University?

The average net price at Hallmark University is $11,130 per the latest College Scorecard. Net price is the published cost of attendance minus grant aid.

What is the yield rate at Hallmark University?

Hallmark University's yield rate is 98.3%, the share of admitted students who enrolled, per the latest IPEDS.

Where is Hallmark University located?

Hallmark University is located in San Antonio, Texas 78251.

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