Masters Colleges & Universities: Larger ProgramsPrivate nonprofitHSI

Wayland Baptist University

Name: Wayland Baptist University — Federal Education Data 2024
Creator: Clema
Published: 2026-06-11
License: https://creativecommons.org/licenses/by/4.0/

Plainview, Texas·Private not-for-profit, 4-year or above·Southwest·wbu.edu

6-yr Graduation

19%

-38.5pp vs Masters Colleges & Universities: Larger Programs

Total enrollment

2,809

peer median 2,451

Avg net price

$20,540

-$1.9k vs Masters Colleges & Universities: Larger Programs

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About Admissions Outcomes Program outcomes Accreditation Cost Federal aid Loan defaults Academic programs Enrollment trends Athletics Campus safety Faculty Peers IR Office Documents Alumni

About

Wayland Baptist University (WBU) is a private Baptist university based in Plainview, Texas. It is affiliated with the Baptist General Convention of Texas. Wayland Baptist has 11 campuses in five Texas cities, six states, American Samoa, and Kenya. Chartered in 1908, it had about 4,000 students in 2021, including about 900 students on its main campus.

Admissions & acceptance rate

First-time freshman admissions: how selective the college is, and how many admitted students choose to enroll.

IPEDS

Applied

1,939

1,939 candidates competed

Admitted

1,085

56.0% acceptance rate

Enrolled

347

32.0% yield

Graduation rate & outcomes

Completion, retention, and the equity gap between Pell and non-Pell students.

IPEDS

Overall completion

19%-38.5pp vs Masters Colleges & Universities: Larger Programs

Overall completion

19%-38.5pp vs Masters Colleges & Universities: Larger Programs

4-year graduation

6-year graduation (bachelor’s)

19%

6-year graduation (bachelor’s)

19%

Full-time retention

45%

Full-time retention

45%

Pell equity

11.0pp gap

Pell recipients

14%

Non-Pell

25%

Non-Pell students graduate at a 11.0-point higher rate than Pell recipients.

Program outcomes

Federal Program Performance Data: how each program's graduate earnings and debt measure up under Financial Value Transparency and Gainful Employment.

FVT/GE

Of 165 Title IV programs, 8 pass the federal Gainful Employment test and 1 fails. 156 have graduate earnings too small to publish, so they carry no pass/fail verdict.

Total programs

165

Passing

4.8% of portfolio

Failing (GE)

0.6% of portfolio

Fail rate

0.6%

vs 0.6% national

Pass / fail distribution

165programs

Passing8 · 4.8%
No Data156 · 94.5%
Failing1 · 0.6%

Severity spectrum

Critical

Severe

Recoverable

At Risk

Watch

Safe

No data

156

Tiers band programs by how far graduate earnings sit above or below the benchmark, from Critical (below −15%) through Safe (above +25%). No data means earnings were privacy-suppressed.

Earnings premium gap

Graduate earnings versus the federal benchmark, worst gaps first.

Program

Typical

Benchmark

EP gap

Clinical Counseling and Applied Psychology

Master's Degree · Psychology

$46,932

$48,653

National Same-Field BA Median

-3.5%

−$1,721

Clinical Counseling and Applied Psychology

Master's Degree · Psychology

-3.5%

$46,932 vs $48,653

Curriculum and Instruction

Master's Degree · Education

$62,364

$46,391

National Same-Field BA Median

+34.4%

+$15,973

Curriculum and Instruction

Master's Degree · Education

+34.4%

$62,364 vs $46,391

Business Administration Management and Operations

Master's Degree · Business, Management, Marketing, And Related Support Services

$84,425

$60,823

Same-State BA Median

+38.8%

+$23,602

Business Administration Management and Operations

Master's Degree · Business, Management, Marketing, And Related Support Services

+38.8%

$84,425 vs $60,823

Teacher Education and Professional Development Specific Levels and Methods

Bachelor Degree · Education

$47,700

$33,298

Same-State HS Median

+43.3%

+$14,402

Teacher Education and Professional Development Specific Levels and Methods

Bachelor Degree · Education

+43.3%

$47,700 vs $33,298

Human Services General

Bachelor Degree · Public Administration And Social Service Professions

$48,921

$33,298

Same-State HS Median

+46.9%

+$15,623

Human Services General

Bachelor Degree · Public Administration And Social Service Professions

+46.9%

$48,921 vs $33,298

Liberal Arts and Sciences General Studies and Humanities

Bachelor Degree · Liberal Arts And Sciences, General Studies And Humanities

$53,900

$33,298

Same-State HS Median

+61.9%

+$20,602

Liberal Arts and Sciences General Studies and Humanities

Bachelor Degree · Liberal Arts And Sciences, General Studies And Humanities

+61.9%

$53,900 vs $33,298

Criminal Justice and Corrections

Bachelor Degree · Security And Protective Services

$57,805

$33,298

Same-State HS Median

+73.6%

+$24,507

Criminal Justice and Corrections

Bachelor Degree · Security And Protective Services

+73.6%

$57,805 vs $33,298

Public Administration

Master's Degree · Public Administration And Social Service Professions

$85,003

$44,091

National Same-Field BA Median

+92.8%

+$40,912

Public Administration

Master's Degree · Public Administration And Social Service Professions

+92.8%

$85,003 vs $44,091

Near the line (±5%)

Programs within five points of the pass line, one cohort year from flipping.

Program

EP gap

Status

Clinical Counseling and Applied Psychology

Master's Degree · Psychology

-3.5%

−$1,721

Just failing

Debt vs earnings

Median completer debt against median graduate earnings, highest burden first.

Program

Median debt

Median earnings

Debt burden

Clinical Counseling and Applied Psychology

Master's Degree · Psychology

$42,120

$46,932

90%

Clinical Counseling and Applied Psychology

Master's Degree · Psychology

90%

$42,120 debt · $46,932 earn

Teacher Education and Professional Development Specific Levels and Methods

Bachelor Degree · Education

$22,174

$47,700

47%

Teacher Education and Professional Development Specific Levels and Methods

Bachelor Degree · Education

47%

$22,174 debt · $47,700 earn

Business Administration Management and Operations

Master's Degree · Business, Management, Marketing, And Related Support Services

$38,230

$84,425

45%

Business Administration Management and Operations

Master's Degree · Business, Management, Marketing, And Related Support Services

45%

$38,230 debt · $84,425 earn

Public Administration

Master's Degree · Public Administration And Social Service Professions

$36,705

$85,003

43%

Public Administration

Master's Degree · Public Administration And Social Service Professions

43%

$36,705 debt · $85,003 earn

Human Services General

Bachelor Degree · Public Administration And Social Service Professions

$19,559

$48,921

40%

Human Services General

Bachelor Degree · Public Administration And Social Service Professions

40%

$19,559 debt · $48,921 earn

Business Administration Management and Operations

Bachelor Degree · Business, Management, Marketing, And Related Support Services

$25,925

$67,250

39%

Business Administration Management and Operations

Bachelor Degree · Business, Management, Marketing, And Related Support Services

39%

$25,925 debt · $67,250 earn

Liberal Arts and Sciences General Studies and Humanities

Bachelor Degree · Liberal Arts And Sciences, General Studies And Humanities

$17,734

$53,900

33%

Liberal Arts and Sciences General Studies and Humanities

Bachelor Degree · Liberal Arts And Sciences, General Studies And Humanities

33%

$17,734 debt · $53,900 earn

Criminal Justice and Corrections

Bachelor Degree · Security And Protective Services

$16,481

$57,805

29%

Criminal Justice and Corrections

Bachelor Degree · Security And Protective Services

29%

$16,481 debt · $57,805 earn

Accreditation status & history

Who accredits the institution, current standing, and any past actions.

DAPIP

AccreditedInstitutional accreditor

Southern Association of Colleges and Schools, Commission on Colleges

Accredited since 1956Next review Jun 2026

Programmatic accreditations · 2

Action history · 11

Jun 2025Heightened Monitoring or Focused Review
Southern Association of Colleges and Schools, Commission on Colleges
Apr 2024Heightened Monitoring or Focused Review
Southern Association of Colleges and Schools, Commission on Colleges
Nov 2023Grant Substantive Change: Program
Southern Association of Colleges and Schools, Commission on Colleges
May 2023Grant Substantive Change: Other
Accreditation Commission for Education in Nursing, Inc. — May 6, 2013 Formerly: National League for Nursing Accrediting Commission · Nursing (MNUR) - Master's program
Apr 2023Renewal of Accreditation
Accreditation Commission for Education in Nursing, Inc. — May 6, 2013 Formerly: National League for Nursing Accrediting Commission · Nursing (MNUR) - Master's program

Source: U.S. Dept. of Education

Tuition & cost

What families actually pay, broken down by family income.

College Scorecard

Net price by family income

Aid exceeds costFamily pays

$0–30k$18,610

$0–30k

$18,610

$30–48k$18,314

$30–48k

$18,314

$48–75k$20,654

$48–75k

$20,654

$75–110k$22,676

$75–110k

$22,676

$110k+$23,518

$110k+

$23,518

Negative values mean aid exceeds the published cost of attendance for that income band.

Avg net price (private)

$20,540

-$1,896vs Masters Colleges & Universities: Larger Programs median $22,437

Federal loans

43.4%

In-state tuition

$23,186

Out-of-state

$23,186

Federal aid volume & trends

Pell grants and federal Direct Loan volume disbursed to students, and how they've trended.

Federal Student Aid

In AY 2024–25, 1,217 students received $6.5M in Pell grants, alongside $14.8M in federal Direct Loans.

Pell recipients

1,217

AY 2024–25

Pell disbursed

$6.5M

$6,508,393 total

Direct Loans

$14.8M

2,496 loan awards

Pell recipients · 5-year trend

’20

’21

’22

’23

’24

Loan volume by type · AY 2024–25

Subsidized$3.6M

1,003 loan awards

Unsubsidized · UG$4.5M

1,033 loan awards

Unsubsidized · Grad$5.4M

353 loan awards

Parent PLUS$1.1M

88 loan awards

Grad PLUS$200K

19 loan awards

Loan awards count each loan type a student holds, not unique borrowers; one student may carry several (e.g. subsidized and unsubsidized), so the per-type figures are the reliable detail.

Source: U.S. Dept. of Education

Student loan default rate

The share of student borrowers who default on federal loans within three years, against the national benchmark.

Cohort Default Rate

Of 1,390 borrowers who entered repayment, 20 (1.4%) defaulted within three years — below the 2.3% national rate.

Default rate

1.4%

-0.9pp vs 2.3% national

Borrowers in repayment

1,390

Defaulted

Measurement window

3 years

Federal CDR standard

Default rate vs national, by cohort

2016

7.0%-2.3

2017

6.4%-2.8

2018

6.8%-0.2

2019

1.4%-0.9

2020*

0.0%

This institutionNational rate

* Cohorts 2020 and later read near 0% because the federal COVID-19 payment pause (CARES Act) suspended defaults nationwide. These years reflect a national policy, not institutional performance; the 2019 cohort is the last measured under normal repayment.

Source: U.S. Dept. of Education

Academic programs at Wayland Baptist

Top program areas ranked by completions.

IPEDS

Distinct CIP programs80

UndergraduateOffered

GraduateOffered

Top program families by completions

754 total completions

01Business

30740.7%

01Business

30740.7%

02Education

9913.1%

02Education

9913.1%

03Public Admin

8811.7%

03Public Admin

8811.7%

04Security/Protective

7710.2%

04Security/Protective

7710.2%

05Liberal Arts

7610.1%

05Liberal Arts

7610.1%

06Philosophy/Religion

344.5%

06Philosophy/Religion

344.5%

07Psychology

263.4%

07Psychology

263.4%

08Health Professions

222.9%

08Health Professions

222.9%

09Parks/Recreation

162.1%

09Parks/Recreation

162.1%

10Computer Sciences

91.2%

10Computer Sciences

91.2%

Enrollment trends & demographics

Fall headcount, 12-month unduplicated enrollment, and student body composition.

IPEDS

Fall total

2,809

12-mo unduplicated

3,712

Undergraduate

2,731

Graduate

981

Gender split

Men

47%1,763

Women

53%1,949

Race / ethnicity composition

Hispanic

32.1%

White

30.8%

Black

18.1%

Unknown

6.9%

Asian

3.2%

Native Hawaiian / Pacific Islander

2.6%

Two or more

2.6%

Non-resident

2.4%

American Indian / Alaska Native

1.1%

Athletics & Title IX gender equity

How athletic participation, aid, and spending are split between men and women.

EADA

Athletes

526

385 M · 141 W

Women athletes

26.8%

Athletic aid

$3.1M

Total student aid

Budget

$7.5M

Total expenses

Men vs women · spending splits

Athletic student aid

$1.9M

$1.1M

Recruiting expense

$24K

$14K

Head-coach salaries

$44K

$38K

Men Women

Sport-by-sport · 9

Sport

Men

Women

Expenses

Football

131

—

$1,138,330

Football

131 M · —

$1.1M

Baseball

106

—

$876,146

Baseball

106 M · —

$876K

Track and Field and Cross Country (combined)

$587,422

Track and Field and Cross Country (combined)

88 M · 13 W

$587K

Basketball

$1,179,438

Basketball

56 M · 24 W

$1.2M

Soccer

$825,262

Soccer

43 M · 29 W

$825K

Wrestling

$546,811

Wrestling

30 M · 25 W

$547K

Source: U.S. Dept. of Education

Campus safety & crime statistics

Reported on-campus crimes over the last three years, including violence and hate crimes.

Clery Act

Criminal offenses · per 1,000 students

0.34

1 offenses · 2,978 students

3-year trend

0.492 yrs ago0.571 yr ago0.34Latest

Offenses · 3-yr

Last three years

VAWA · 3-yr

DV, dating, stalking

Hate crimes · 3-yr

Res-hall fires · 3-yr

Criminal offenses by type

Motor vehicle theft

By location

1total

On campus1

VAWA offenses

Domestic violence

Dating violence

Stalking

5 total under the Violence Against Women Act.

Hate crimes by bias

No hate crimes reported.

Arrests vs disciplinary referrals

CategoryArrestsReferrals

Weapons00

Drugs23

Liquor06

Residence-hall fires

No residence-hall fires reported.

Source: U.S. Dept. of Education

Student-faculty ratio

Student-to-faculty ratio and instructional staff counts.

IPEDS

Student-to-faculty

10.0:1

Instructional staff (full-time equivalent)

Wayland Baptist vs Peer comparison

The peer institutions Wayland Baptist selected for federal comparison reporting.

IPEDS

This institutionPeer median

A larger shape on any axis means this institution outperforms its peers on that dimension. For acceptance rate and net price, lower raw values are inverted so "more selective" and "more affordable" appear larger.

					Carnegie
SubjectWayland Baptist University	19%	—	2,809	$20,540	Masters Colleges & Universities: Larger Programs
Alfred University	57%	73.8%	2,007	$22,701	Masters Colleges & Universities: Larger Programs
Bay Path University	44%	85.2%	2,605	$14,590	Masters Colleges & Universities: Larger Programs
Bethel University	17%	60.2%	2,936	$21,803	Masters Colleges & Universities: Larger Programs
Canisius University	66%	72.4%	2,451	$18,322	Masters Colleges & Universities: Larger Programs
Capital University	60%	70.2%	2,263	$23,585	Masters Colleges & Universities: Larger Programs
Concordia University Texas	45%	91.3%	1,396	$22,240	Masters Colleges & Universities: Larger Programs
Hamline University	60%	87.6%	2,565	$21,385	Masters Colleges & Universities: Larger Programs
Holy Family University	60%	71.0%	3,225	$12,251	Masters Colleges & Universities: Larger Programs
Indiana Institute of Technology	47%	70.4%	2,770	$21,318	Masters Colleges & Universities: Larger Programs
John Carroll University	79%	80.9%	2,864	$28,617	Masters Colleges & Universities: Larger Programs
Lawrence Technological University	60%	55.9%	3,693	$33,995	Masters Colleges & Universities: Larger Programs
Lenoir-Rhyne University	48%	84.6%	2,256	$23,393	Masters Colleges & Universities: Larger Programs
McDaniel College	63%	77.9%	2,868	$20,923	Masters Colleges & Universities: Larger Programs
Missouri Baptist University	46%	68.6%	5,699	$25,807	Masters Colleges & Universities: Larger Programs
Mount Saint Mary's University	48%	73.1%	2,312	$25,009	Masters Colleges & Universities: Larger Programs
Nazareth University	73%	74.7%	2,401	$30,521	Masters Colleges & Universities: Larger Programs
North Park University	58%	68.5%	2,557	$18,191	Masters Colleges & Universities: Larger Programs
Northwest Nazarene University	71%	64.7%	1,635	$25,537	Masters Colleges & Universities: Larger Programs
Parker University	50%	—	2,308	$25,491	Masters Colleges & Universities: Larger Programs
Rockhurst University	74%	69.6%	3,577	$23,165	Masters Colleges & Universities: Larger Programs
Saint Francis University	74%	76.8%	2,963	$19,173	Masters Colleges & Universities: Larger Programs
Southern Nazarene University	49%	—	2,198	$17,838	Masters Colleges & Universities: Larger Programs
Southwest Baptist University	53%	68.4%	2,199	$21,082	Masters Colleges & Universities: Larger Programs
Spring Arbor University	63%	51.5%	2,441	$20,899	Masters Colleges & Universities: Larger Programs
The College of Saint Rose	51%	73.4%	—	$23,819	Masters Colleges & Universities: Larger Programs
Tiffin University	40%	80.0%	3,831	$23,758	Masters Colleges & Universities: Larger Programs
Touro University Worldwide	29%	33.8%	2,358	$16,599	Masters Colleges & Universities: Larger Programs
University of Dallas	73%	53.4%	2,078	$25,470	Masters Colleges & Universities: Larger Programs
Viterbo University	68%	72.4%	2,094	$22,633	Masters Colleges & Universities: Larger Programs
Peer group median	57%	72.4%	2,451	$22,437

Wayland Baptist Institutional Research office

The IR team responsible for the institution's federal reporting.

Office

Office of Institutional Research & Effectiveness

Phone

806-291-3406

Address

Gates Hall, Plainview, Texas

The Office of Institutional Research & Effectiveness leads in the collection and analysis of data related to Wayland Baptist University. This office is tasked with the responsibility of providing quality data to support strategic planning, institutional assessment, budgeting, curricular & co-curricular assessment, institutional decision-making and grant funding.

Visit IR office page

Team

2 members

Dr. Gregg Greer
Executive Director of Institutional Research and Effectiveness
Monsa Paul
Senior Research Analyst

Reports & documents (1)

Dashboards, factbooks, data dictionaries, and other reference material published by the IR office.

DFR report
IPEDS Data Feedback Report 20242024
nces.ed.gov

Notable alumni of Wayland Baptist (11)

A curated list of alumni recognized for notable achievements across industries.

Benjamin Akande
Janelle Anyanonu
Allison Black
Matt Brown
Athletics
Nancy Dahlstrom
Will Flemons
Michael E. Fortney
Valerie Goodwin-Colbert
Betty J. Ligon
Charlotte Mason
Athletics
David R. Wolfe

Frequently asked questions about Wayland Baptist University

Quick answers to the questions most often asked about Wayland Baptist.

What is the graduation rate at Wayland Baptist University?

Wayland Baptist University reports a 6-year graduation rate of 19% per the latest IPEDS.

How many students attend Wayland Baptist University?

Wayland Baptist University reports a total enrollment of 2,809 students per the latest IPEDS.

What is the average net price at Wayland Baptist University?

The average net price at Wayland Baptist University is $20,540 per the latest College Scorecard. Net price is the published cost of attendance minus grant aid.

What is the yield rate at Wayland Baptist University?

Wayland Baptist University's yield rate is 32.0%, the share of admitted students who enrolled, per the latest IPEDS.

Where is Wayland Baptist University located?

Wayland Baptist University is located in Plainview, Texas 79072.

Who runs Institutional Research at Wayland Baptist University?

Wayland Baptist University's IR work is done by the Office of Institutional Research & Effectiveness.

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